LOS ANGELES, USA // Shana Tepper is the Head of Entertainment Communications at YouTube, where she leads strategic campaigns that elevate the #1 streaming platform’s creator-led programming and larger presence in Hollywood. A seasoned communications executive, Shana has spearheaded award-winning efforts that have redefined entertainment industry narratives and expanded the cultural impact of streaming and creators. Prior to YouTube, she held senior leadership roles at Viacom (now Paramount Global), where she led scripted publicity for three national media brands, including Comedy Central and Paramount Network, supporting high-profile series such as Yellowstone starring Kevin Costner and American Woman starring Alicia Silverstone.