SAN FRANCISCO, USA // Tara-Nicholle Nelson is the VP, Marketing for MyFitnessPal and Under Armour Connected Fitness – the world’s most popular nutrition tracker and healthy living platform, with over 120 million users worldwide. In this role, she leads the user growth, engagement, brand and user insight strategies that fuel the company’s vision of making every athlete better and creating a world in which healthy living is the norm. Tara’s teams cover email and engagement, PR and communications and content marketing programs.