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TRESemmé

FLUID

NEW YORK
2023
2023
Entrant Company
Weber Shandwick
Medium
Branded Content
Category
Film
Entry Type
Product/Service
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Items

Credits
Public Relations AgencyWeber Shandwick, New York
Production CompanyRadicalMedia, Santa Monica
Production CompanyThe Salon, Los Angeles
Talent AgencyUnited Entertainment Group, New York
Media AgencyMindshare, New York
Chief Creative Officer, NYAngela Mears / Weber Shandwick
Creative DirectorNichola Taylor / Weber Shandwick
Associate Creative DirectorGrethel Zarate / Weber Shandwick
Chief Creative OfficerTom Beckman / Weber Shandwick
CopywriterCecelia Stewart / Weber Shandwick
Senior CopywriterAmeth Barerra / Weber Shandwick
Executive ProducerJennifer Zarillo / Weber Shandwick
Vice President, AccountLauren Smith / Weber Shandwick
Senior Vice President, AccountGeorgina Turpin / Weber Shandwick
Beauty Marketing LeadJessica Grigoriou / Unilever
Brand Lead, TRESemméClemens Herrmann / Unilever
Social Lead, TRESemméAlandra Maka / Unilever
Global Brand Lead, TRESemméPurnima Lamba / Unilever
Chief Marketing Officer, US Hair CareSonika Malhotra / Unilever
DirectorAgostina Galvez / RadicalMedia
Executive ProducerMolly Griffin / RadicalMedia
Line ProducerLuigi Rossi / RadicalMedia
Director, Strategy & PartnershipsRebecca Borg / Mindshare
ProducerKarina Marinha / Mindshare
Associate Director, Strategic PlanningEsther Shin / Mindshare
Executive Vice President, Client StrategyJenna Marrone / United Entertainment Group
Vice President, Client ManagementBerenice Gonzales / United Entertainment Group
Vice President, Talent & InfluencersAmanda Gorin / United Entertainment Group
Managing DirectorMichael Tucker / The Salon
Principal, OperationsVeronica De La Rosa / The Salon
Principal StrategistReza Rostampisheh / The Salon

This 2023 Clio Sports Shortlisted entry titled 'FLUID' was entered for TRESemmé by Weber Shandwick, New York. The piece was submitted to the medium: Branded Content within the entry type: Product/Service and the category: Film. It consists of 2 videos and 3 images.

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