PEAK Sport Germany / K1X

THE JERSEY COLOR SWAP

MUNICH

2022

Entrant Company: SERVICEPLAN GERMANY
Medium: Experiential
Category: Events
Entry Type: Teams, Leagues, Governing Bodies, & Associations

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Credits

Agency Network	Serviceplan
Advertising Agency	SERVICEPLAN GERMANY, Munich
Entrant Company	SERVICEPLAN GERMANY, Munich
Production Company (additional)	IT'S US Media, Berlin
Digital Agency	peal, Gelnhausen
Basketball Club	White Wings Basketball, Hanau
Basketball Club	Gießen 46ers, Gießen
Global Chief Creative Officer	Alex Schill / SERVICEPLAN GROUP
Chief Creative Officer Germany	Matthias Harbeck / SERVICEPLAN GROUP
Executive Creative Director	Alexander Nagel / SERVICEPLAN GERMANY
Executive Creative Director	Christoph Everke / SERVICEPLAN GERMANY
Idea & Concept	Martin Jüstel / SERVICEPLAN GERMANY
Creative Director	Moritz Dornig / SERVICEPLAN GERMANY
Copywriter	Nedim Aktas / SERVICEPLAN GERMANY
Junior Art Director	Elvira Breit / SERVICEPLAN GERMANY
Junior Motion Designer	Philipp Elsner / SERVICEPLAN GERMANY
Graphic Design	Lukas Plapst / SERVICEPLAN GERMANY
Senior Account Manager	Julia Leibetseder / SERVICEPLAN GERMANY
Junior Account Manager	Julian Hupfeld / SERVICEPLAN GERMANY
Managing Director	Sebastian Lübeck / White Wings Basketball
Marketing	Christopher Dickert / Gießen 46ers
Chief Production Officer & Managing Director	Yana Isabelle Maier / IT'S US Media
Executive Creative Director	Max Penk / IT'S US Media
Production Assistant	Gregor Nehring / IT'S US Media
Production Assistant	Mayke Pels / IT'S US Media
DOP & Direction	Marius Fischer / IT'S US Media
Photo	Sebastian Berger / IT'S US Media
Social Media	Johannes Petersen / peal
Head of Digital	Benjamin Majeron / SERVICEPLAN GERMANY
Head of Corporate Communications Serviceplan Agencies	Birgit Koch / SERVICEPLAN GERMANY
PR & Content Consultant	Kathrin Neumayer / SERVICEPLAN GERMANY

This 2022 Clio Sports Gold winning entry titled 'THE JERSEY COLOR SWAP' was entered for PEAK Sport Germany / K1X by SERVICEPLAN GERMANY, Munich. The advertising agency is part of the agency network: Serviceplan. The piece was submitted to the medium: Experiential within the entry type: Teams, Leagues, Governing Bodies, & Associations and the category: Events. It consists of 1 video and 1 image.