Michelob ULTRA

Superior Bowl

Entrant Company
Integrated Campaign
Entry Type
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Advertising AgencyWieden+Kennedy, New York City
Entrant CompanyWieden+Kennedy, New York City
Public Relations Agency3PM, New York City
Public Relations AgencyWeber Shandwick
Media AgencyDentsu Aegis Network, New York City
Media AgencyVizeum
Production Company (additional)Synergy Productions
Production Company (additional)Iconoclast
Post Production CompanyArts Academy
Post Production CompanyCompany3
Post Production CompanyThe Mill
Music/Sound CompanyHeard City
US Chief Marketing OfficerBenoit Garbe / Michelob Ultra, A-B Inbev
VP of MarketingRicardo Marques / Michelob Ultra, A-B Inbev
Senior Director - Michelob UltraTalita Andrade / Michelob Ultra, A-B Inbev
Director - Michelob UltraKerry Scalora / Michelob Ultra, A-B Inbev
Director - Michelob Ultra Organic SeltzerSamantha Durrant / Michelob Ultra, A-B Inbev
Brand Manager - Michelob Ultra Pure GoldAamir Raj / Michelob Ultra, A-B Inbev
Head of Music & Entertainment, Anheuser-BuschShana Barry / Michelob Ultra, A-B Inbev
Global Chief Creative OfficerKarl Lieberman / Wieden+Kennedy
Global Chief Operating OfficerNeal Arthur / Wieden+Kennedy
Director of Strategic PlanningMarcus Collins / Wieden+Kennedy
Group Creative DirectorBlair Warren / Wieden+Kennedy
Group Creative DirectorMatt Mulvey / Wieden+Kennedy
Art DirectorJacobi Mehringer / Wieden+Kennedy
CopywriterTommy Woods / Wieden+Kennedy
Head of Integrated ProductionNick Setounski / Wieden+Kennedy
Executive ProducerDave Lambert / Wieden+Kennedy
Senior ProducerMarisa Bursteen / Wieden+Kennedy
Group Account DirectorBrooke Stites / Wieden+Kennedy
Account DirectorLauren Smith / Wieden+Kennedy
Account SupervisorMeredith Zambito / Wieden+Kennedy
Account ExecutiveConnor Layden / Wieden+Kennedy
Strategy DirectorEllery Luse / Wieden+Kennedy
Comms DirectorZack Green / Wieden+Kennedy
Associate Comms DirectorErinn Morrison / Wieden+Kennedy
Project ManagerNicole Lopez / Wieden+Kennedy
Executive Business Affairs ManagerKaren Murillo / Wieden+Kennedy
Business Affairs ManagerMaria Elia / Wieden+Kennedy
Business Affairs ManagerPaul FitzGerald / Wieden+Kennedy
Broadcast Traffic DirectorSonia Bisono / Wieden+Kennedy
Traffic ManagerLaura Guerra / Wieden+Kennedy
Director/DPRachel Morrison / Iconoclast
Head of ProductionCharlies Marie Anthonioz / Iconoclast
Executive ProducerCaroline Pham / Iconoclast
Line ProducerJennifer Barrons / Iconoclast
PhotographerTina Rowden / Iconoclast
BTSKate Dean / Iconoclast
EditorTommy Harden / Arts Academy
Assistant EditorLee Bacak Jr. / Arts Academy
Executive ProducerSara Greene / Arts Academy
Producer/HOPChelsea Spensley / Arts Academy
ColoristTom Poole / Company3
ProducerAlexandra Lubrano / Company3
Senior Executive ProducerClairellen Wallin / The Mill
ProducerIja Ocha / The Mill
CoordinatorTara Goodman / The Mill
Creative DirectorJimmy Bullard / The Mill
Co-Head of 2D/2D LeadAnne Trotman / The Mill
2D ArtistSam Caine / The Mill
2D ArtistBurtis Scott / The Mill
2D ArtistTara Holland / The Mill
2D ArtistMargolit Steiner / The Mill
2D ArtistBlake Druery / The Mill
MixerPhil Loeb / Heard City
Executive ProducerSasha Awn / Heard City
Sound DesignerBrian Emrich / Heard City

This 2022 Clio Sports Gold winning entry titled 'Superior Bowl' was entered for Michelob ULTRA by Wieden+Kennedy, New York City. The piece was submitted to the medium: Integrated Campaign within the entry type: Product/Service. It consists of 2 videos and 2 images.