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Try It with Leslie Jones
Google Gemini
United States
2025
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Try It with Leslie Jones - Track and Field...Try It with Leslie Jones - Track and Field...
Try It with Leslie Jones - Swimming...Try It with Leslie Jones - Swimming...
Try It with Leslie Jones - Gymnastics...Try It with Leslie Jones - Gymnastics...
Try It with Leslie Jones - Multi...Try It with Leslie Jones - Multi...Entrant Company
NBCUniversal
Program
Clio Entertainment 2025
Industry Type
Television & Streaming
Medium
Branded Entertainment & Content
Category
Influencer & Talent Storytelling
How can we effectively communicate the concept and benefits of generative AI to a general audience? The answer was to pair it with the 2024 Paris Olympic Games, one of the most culturally significant and highly anticipated events of the year.
Taking inspiration from Leslie Jones’s viral social media commentary from past Olympic Games, NBCUniversal and Google teamed up to create a campaign showing our NBC Sports Chief Super Fan Commentator reacting to fan-favorite events and using Google Gemini to turn her own Olympic dreams into reality.
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