Shortlist
Award
YES 'CERS
Indiana Pacers
United States
2025
Share:
To see entry media,
create an account
or
log in.
Logging in grants access to Advanced Search
and more Entry Details.
Entrant Company
Pacers Sports & Entertainment
Entry Type
Teams, Leagues, Governing Bodies, & Associations
Program
Clio Sports 2025
Medium Type
Professional
Medium
Integrated
Category
Integrated
Yes 'Cers was created for Pacers fans, by Pacers fans. Developed entirely in-house, this playoff campaign harnessed the momentum of the Indiana Pacers’ historic NBA Finals run. Inspired by the timely slang “Yes Sir” and the team’s nickname “Cers,” the campaign became a unifying chant that electrified the fanbase and captured the pride of Pacers Nation.
Credits
To see entry credits,
create an account
or
log in.
Logging in grants access to Advanced Search and more Entry Details.
Duplicate statues available now
Buy a Statue in
Integrated
to Celebrate Your Team
Related Winners
Entrant Company
Augusta National Golf Club
Medium Type
Professional
Medium
Film
Category
61 Seconds to 5 Minutes
Entrant Company
Catapult
Medium Type
Professional
Medium
Innovation
Category
Gameday Fan Experience
Entrant Company
Catapult
Medium Type
Professional
Medium
Innovation
Category
Fan Engagement
2 Minutes With
by Shahnaz Mahmud
by Shahnaz Mahmud
2 Minutes With
by Shahnaz Mahmud
by Shahnaz Mahmud
Musings
by Oli Bealby
by Oli Bealby
