Use of Music Craft
Sydney Ferleger
President
The Music Playground
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Sydney Ferleger

NEW YORK, USA // Sydney is the President and Executive Producer at award-winning music houses The Music Playground and The Diner. She is a music industry leader in sync for advertising, branded content, TV, and Film. Between The Music Playground and The Diner, projects span from original music to music supervision and clearance across all media. With a robust offering for her advertising clients, she leads projects in both bespoke music composition as well as licensing from their catalog of over 600 exclusive artists/bands plus their independent label partnerships.

Sydney has been in the advertising space for over a decade and is one of the most well-rounded players in the game – with a career spanning across music, pre-viz, live-action production, and post-production (and singing on a broadcast McDonald’s commercial!).

She is an active member of the Rolling Stone Culture Council, she gives an annual guest lecture on sync at the ‘Roc Nation School of Music, Sports, and Entertainment’, and has been on many music-industry/entertainment judging panels. When she’s not working you can find her rocking out at a live concert.

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