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Carla Alonso Cancellara
VP of Creative
Fbiz
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Carla Alonso Cancellara

SÃO PAULO, BRAZIL // With over 20 years of experience, Carla Cancellara is the Vice President of Creative at Fbiz and Co-president of the Clube de Criação Brasil, a leading institution for Brazilian creativity. Prior to this, she worked at agencies like Wieden+Kennedy, Leo Burnett Tailor Made, DM9DDB, and Artplan, managing brands across various sectors such as Google, Pepsi, J&J, Unilever, Warner, P&G, Samsung, McDonald’s, Itaú, and Fiat.

Carla was named one of the top 10 global next-generation leaders by DDB Worldwide, is part of the 2024 Creative Leader of the Year list by Creativepool, and has had her work recognized at major creativity festivals. She has also been a juror for awards such as Effie Awards, New York Festivals, El Sol, TikTok Ad Awards, Profissionais do Ano, and Andy Awards, in addition to teaching at Escola Cuca.

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