AMSTELVEEN, NETHERLANDS // Natasha Maharaj is a seasoned marketer with over 20 yrs of experience having worked for multinationals such as Unilever, Nestle and PepsiCo, Distell and in her latest role, currently Heineken NV. Her career path has taken her from South Africa to Switzerland, Singapore, Netherlands and exposed her to a range of cultures and markets globally. Her experience has ranged from Brand Management, Innovation, Sales in Global, Region and Opcos. A strong strategist, she has spent many years generating profitable growth and the development of portfolios anchored on consumer and customer preferences.