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Burger King

BK Bot Tastes Like Math

Campaign: BK Bot
MIAMI
2019
2019
Entrant Company
DAVID
Medium
Audio Technique
Category
Copywriting
Entry Type
Product/Service
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Items

Credits
Agency NetworkOgilvy & Mather
Holding CompanyWPP Group
Production CompanyCosmo Street Editorial, Santa Monica
Advertiser BrandBurger King, Miami
Advertising AgencyDAVID, Miami
Entrant CompanyDAVID, Miami
Music/Sound CompanyBeacon Street Studios, Venice
Public Relations AgencyAlison Brod Marketing + Communications, New York
Media AgencyMullenLowe, Boston
Media AgencyHorizon Media, New York
Managing DirectorPaulo Fogaça / DAVID
Executive Creative DirectorRicardo Casal / DAVID
Executive Creative DirectorJuan Javier Peña Plaza / DAVID
Creative DirectorJean Zamprogno / DAVID
Creative DirectorFernando Pellizzaro / DAVID
Art DirectorAndy Tamayo / DAVID
CopywriterAlexander Allen / DAVID
CopywriterNellie Santee / DAVID
Creative Resource CoordinatorLuisa Candido / DAVID
Project CoordinatorCristina Cornejo Ayala / DAVID
Head of Global ProductionVeronica Beach / DAVID
ProducerKelly Allen / DAVID
Senior Business Affairs ManagerBarbara Karalis / DAVID
Director of StrategyJon Carlaw / DAVID
Senior PlannerMatias Candia / DAVID
Head of Account ManagementCarmen Rodriguez / DAVID
Account DirectorStefane Rosa / DAVID
Global Chief Marketing OfficerFernando Machado / Burger King
Head of Global Brand MarketingMarcelo Pascoa / Burger King
Sr. Brand Manager of Global MarketingRogelio Magaña / Burger King
Head of Marketing for North AmericaRenato Rossi / Burger King
Marketing Communications Lead for North AmericaDiego Suarez / Burger King
Advertising and Merchandising for North AmericaNicole Alevizos / Burger King
Media for North AmericaMadeline McDermott / Burger King
Digital for North AmericaFlavia Guetter / Burger King
EditorJeff Grippe / Cosmo Street Editorial
Assistant EditorAndrew Corrales / Cosmo Street Editorial
ProducerKacie Gomez / Cosmo Street Editorial
Executive ProducerYvette Cobarrubias / Cosmo Street Editorial
MixerAmber Tisue / Beacon Street Studios
Mix AssistantAaron Cornacchio / Beacon Street Studios
Senior Mix ProducerKate Vadnais / Beacon Street Studios
Senior Vice PresidentBrooke Scher Mogan / Alison Brod Marketing + Communications
DirectorAdrianna Lauricella / Alison Brod Marketing + Communications
Executive Creative DirectorDustin Johnson / MullenLowe
VP, Account DirectorKerry McKibbin / MullenLowe
Account SupervisorAlison Whisenant / MullenLowe
Account ExecutiveCaroline Bailey / MullenLowe
Strategy DirectorMike Cassell / MullenLowe
Social Media StrategistJimmy George / MullenLowe
Content WriterArielle Mulgrew / MullenLowe
Assoc Brand Group DirectorStephanie DeFlora / Horizon Media
SupervisorGrant Askin / Horizon Media
ActivationJoan McDermott / Horizon Media
ActivationTraci Rosen / Horizon Media

This 2019 Clio Awards Silver winning entry titled 'BK Bot Tastes Like Math' was entered for Burger King by DAVID, Miami, part of agency network: Ogilvy & Mather and holding company: WPP Group. The piece was submitted to the medium: Audio Technique within the entry type: Product/Service and the category: Copywriting. It consists of 1 video and 1 image. This piece is part of a campaign called 'BK Bot' that consists of 3 elements.

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