Carrefour

Black Supermarket

PARIS

2018

Entrant Company: Marcel
Medium: Brand Design
Category: Direct Marketing
Entry Type: Product/Service

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Credits

Agency Network	Publicis
Holding Company	Publicis Groupe
Production Company	Marcel, Paris
Advertiser Brand	Carrefour, Massy
Entrant Company	Marcel, Paris
Production Company (additional)	Prodigious, Paris
Production Company (additional)	Iconoclast, Paris
Post Production Company	NightShift, Paris
Music/Sound Company	Gum, Paris
Production Company (additional)	DMBM, Paris
CEO	Pascal Nessim/Charles Georges Picot / Marcel
CEO	Christian Verger / Publicis Communications
Creative Chairman	Anne de Maupeou / Marcel
Chief Creative Officer	Dimitri Guerassimov/Fabien Teichner / Marcel
Creative Director	Gaëtan du Peloux/Youri Guerassimov / Marcel
Copywriter	Antonin Jacquot / Marcel
Art Director	Clément Sechet / Marcel
Assistant Art Director	Sophie Lariviere / Marcel
Digital Art Director	Eulalia Bartolomeu / Marcel
Model Maker	Mathieu Andrieu/Karine Pouessel / Marcel
Account Supervisor	Aurelie Fossoux / Marcel
Account Manager	Noella Neffati / Marcel
Assistant Account Manager	Olivia Baranes / Marcel
Project Manager	Claire Sioufi / Marcel
CSO/Managing Partner	Nicolas Levy / Marcel
Strategic Planner	Sarah Lemarié / Marcel
Social Media Manager	Julien Petit / Marcel
Producer	Corine Guedj / Prodigious
Print Producer	Gaël Cheval / Prodigious
Production Manager	Elise Gangneux / Prodigious
Photographer	Eric Fenot / Prodigious
Director of Marketing & Communication	Philippe Thobie / Carrefour
Public Relations Director	Laura Lamoure / Carrefour
Public Relations	Jennifer Peyre / Carrefour

This 2018 Clio Awards Shortlisted entry titled 'Black Supermarket' was entered for Carrefour by Marcel, Paris. The advertising agency is part of the agency network: Publicis and holding company: Publicis Groupe. The piece was submitted to the medium: Brand Design within the entry type: Product/Service and the category: Direct Marketing. It consists of 1 video and 1 image.