Heineken
The Virtual Heineken Silver
MILAN
2023
2023
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Video
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Items
Credits
| Agency Network | Publicis |
| Holding Company | Publicis Groupe |
| Production Company | Framestore, London |
| Advertiser Brand | Heineken, Amsterdam |
| Advertising Agency | Publicis Italy, Milan |
| Entrant Company | Publicis Italy, Milan |
| Production Company (additional) | Isobar, London |
| Production Company (additional) | Boomerang, Amsterdam |
| Production Company (additional) | Sfera Production, Milan |
| Public Relations Agency | Edelman, London |
| Media Agency | Dentsu RedStar, London |
| Talent Agency | Billion Dollar Boy, London |
| Music/Sound Company | Massive Music, Amsterdam |
| Advertising Agency (Additional) | Le Pub, Amsterdam |
| Media Agency | Amplify, London |
| Global CCO Publicis WW | Bruno Bertelli / Publicis iìItaly |
| CCO | Cristiana Boccassini / Publicis Italy |
| CCO | Mihnea Gheorghiu / Publicis Italy |
| Global ECD | Andrey Tyukavkin / Publicis Italy |
| Global ECD | Eoin Sherry / Publicis Italy |
| Associate Creative Director | Alessandro Agnellini / Publicis Italy |
| Associate Creative Director | Daniela De Seta / Publicis Italy |
| Creative Director | Jonay Sosa / Publicis Italy |
| Senior Art Director | Maria Carrillo / Publicis Italy |
| Art Director | Valentino Borghesi / Publicis Italy |
| Innovation & Experience Director | Francois Rousseau / Le Pub |
| Global Chief Strategy Officer | Bela Ziemann / Publicis Italy |
| Chief Strategy & Innovation Officer | Charles Laporte Aust / Le Pub |
| Copywriter | Andrey Yarinich / Freelance |
| Strategy Director | Monica Radulescu / Publicis Italy |
| Senior Experience Strategist | Melike Akyar / Publicis Italy |
| Global Strategy Director | Daniel Vargas Gomez / Le Pub |
| Global Ethnography Manager | Mina Baginova / Le Pub |
| Global Data Strategist | Ilko Petkov / Le Pub |
| Data Creative | Donnchadh O'Sullivan / Le Pub |
| Chief Creation Officer | Francesca Zazzera / Publicis Italy |
| Head TV Production Heineken Global | Mariella Maiorano / Publicis Italy |
| Producer Avatars and DOOH | Sabrina Sanfratello / Publicis Italy |
| Digital Producer | Matilde Bonanni / Publicis Italy |
| Le Pub Ams General Manager | Eleni Charakleia / Le Pub |
| Global Client Service Director | Paola Natellis / Publicis Italy |
| Group Account Director | Madalina Marica / Publicis Italy |
| Account Director | Gonzalo Gutierrez / Publicis Italy |
| Account Executive | Tinatin Prangishvili / Publicis Italy |
| Digital Project Manager | Christopher Handsley / Le Pub |
| Chief Creative Officer | Eldin Fetahovic / Boomerang |
| Chief Production Officer | Fikret Fetahovic / Boomerang |
| Chief Commercial Officer | Alexander Veltman / Boomerang |
| Executive Creative Director | Rico de Lange / Boomerang |
| Creative Director | Tanya Ponomareva / Boomerang |
| Senior Art Director | Victor Farias / Boomerang |
| Senior Creative Copywriter | Anirudh Shiva / Boomerang |
| Account Director | Charlotte Grotenhuis / Boomerang |
| Senior Project Lead | Manja Schuurhof / Boomerang |
| Strategy Director | Madzy Beynen / Boomerang |
| Digital Project Manager | Vic Krens / Boomerang |
| Senior Digital Producer | Wencke Van Lankveld / Boomerang |
| Post Production Supervisor | Paulo Pennings / Boomerang |
| Post Production Lead | Lina Joukhadar / Boomerang |
| Dynamic Template | Rocco Tozzi / Boomerang |
| Dynamic Template | Gerard Milling / Boomerang |
| Sr. Editor | Shebanjah Klaasen / Boomerang |
| Client Director | Kate Hinz / Dentsu RedStar |
| Global Strategy Partner | Simon Bielby / Dentsu RedStar |
| Strategic Digital Director | Ricardo Lopes / Dentsu RedStar |
| Director | Ethan Tuxford / Edelman |
| Account Director | Amy Easton / Edelman |
| Senior Account Manager | Harry Zelenka-Martin / Edelman |
| Senior Account Executive | Sebastien-Nicolas Chiffrin / Edelman |
| Assistant Account Executive | Patrick Quirk / Edelman |
| Founder & Group CEO | Ed East / Billion Dollar Boy |
| Founder & CEO (UK) | Thomas Walters / Billion Dollar Boy |
| Senior Account Director | Sami Westwood / Billion Dollar Boy |
| Creative Director | Alex Williamson / Billion Dollar Boy |
| Creative | Henry Crisp / Billion Dollar Boy |
| Strategist | Natasha Jones / Billion Dollar Boy |
| Account Director | Abi Lepp / Billion Dollar Boy |
| Senior Account Manager | Antonia Aveline / Billion Dollar Boy |
| Account Executive | Archie Leigh / Billion Dollar Boy |
| Practice Lead, Innovation & XD | Dave Meeker / Isobar |
| VP Innovation Experience, Innovation & Emerging Technologies | Zach DeBord / Isobar |
| Director, dentsu Gaming | Tommy Huthansel / Isobar |
| Innovation Director, Innovation & Emerging Technologies | Darius Kirschner / Isobar |
| Lead Interactive Developer | Jaye Moore / Isobar |
| ACD, Experience Design | Leah Wilson-Moore / Isobar |
| Design Director, Visual Design | Andy Tanguay / Isobar |
| Senior CG Artist, Innovation & Emerging Technologies | Todd Daniele / Isobar |
| Senior CG Artist, Innovation & Emerging Technologies | Blaire Totzke / Isobar |
| Lead Concept Artist | James Mackin / Isobar |
| SVP, Global Music Production | Jerry Krenach / Isobar |
| Senior Music Producer | Stephen Stallings / Isobar |
| President Isobar North America | Andrew Kasprzycki / Isobar |
| SVP, Client Leadership | Eric Forsyth / Isobar |
| Director, Client Leadership | Jennifer Raeber / Isobar |
| SVP, Integrated Production | Carissa Ranelycke / Isobar |
| Executive Producer | Maya Tank / Isobar |
| Sr. Producer | Colby Black / Isobar |
| Creative Director/ Director | Simon Wood / Framestore |
| Creative Director/ Director | William Bartlett / Framestore |
| Real-time Director | Karl Woolley / Framestore |
| Producer | Alexia Paterson / Framestore |
| Real-time Producer | James Yeo / Framestore |
| Sound engineer | Raja Sehgal / Grand Central Recording Studio |
| Art Buyer | Caterina Collesano / Prodigious |
| Creative Director | Alessandro Candito / Publicis Italy |
| Creative Director | Matteo Grandese / Publicis Italy |
| Art Director | Victor Lopez / Publicis Italy |
| Copywriter | David Casares / Publicis Italy |
| Art Director | Patrick Rossa / Publicis Italy |
| Copywriter | Mario Rasero / Publicis Italy |
| Head of Strategy | Niccolò Rigo / Publicis Italy |
| Strategic Planner | Alex Moore / Publicis Italy |
| Senior Project Manager | Vittorio Cafiero / Publicis Italy |
| Head of Creative Technology | Mauro Mazzei / Publicis Italy |
| Client Service Director | Matteo Della Venezia / Publicis Italy |
| Account Director | Matilde Dettin / Publicis Italy |
| Account Director | Alessandra Granata / Publicis Italy |
| Account Executive | Federica Mileti / Publicis Italy |
| Business Director | Pete Harris / Amplify |
| Project Director | Hannah Courtney / Amplify |
| Project Manager | Ruth Newman / Amplify |
| Production Manager, Production Manager | Roser Ramirez / Amplify |
| Senior Creative Strategist, Senior Creative Strategist | Louise Millar / Amplify |
| Strategy Director, Strategy Director | Maria Kivimaa / Amplify |
| Creative Director | Vicky Baker / Amplify |
This 2023 Clio Awards Silver winning entry titled 'The Virtual Heineken Silver' was entered for Heineken by Publicis Italy, Milan. The advertising agency is part of the agency network: Publicis and holding company: Publicis Groupe. The piece was submitted to the medium: Branded Entertainment & Content within the entry type: Product/Service and the category: Digital/Mobile. It consists of 1 video and 1 image.
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