Unilever

Shoppable Armpits

CAPITAL FEDERAL

2023

Entrant Company: Wunderman Thompson Argentina
Medium: Creative Commerce
Category: Innovative Use of Channel
Entry Type: Product/Service

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Credits

Agency Network	Wunderman Thompson
Holding Company	WPP Group
Production Company	Wunderman Thompson Argentina, Capital Federal
Advertiser Brand	Unilever, New York
Advertising Agency	Wunderman Thompson Argentina, Capital Federal
Entrant Company	Wunderman Thompson Argentina, Capital Federal
Advertising Agency (Additional)	Wunderman Thompson New York
Global Chief Creative Officer	Bas Korsten / Wunderman Thompson
Global Chief Creative Officer	Daniel Bonner / Wunderman Thompson
Latam Chief Creative Officer	Dany Minaker / Wunderman Thompson
Latam Chief Creative Officer	Sebastian Tarazaga / Wunderman Thompson
CEO Wunderman Thompson Argentina	Victoria Cole / Wunderman Thompson Argentina
Chief Creative Officer	Natalia Benincasa / Wunderman Thompson Argentina
General Creative Director	Rafa Quijano / Wunderman Thompson Argentina
General Creative Director	Daro Gonzalez / Wunderman Thompson Argentina
Creative Coordinator	Delfina Scalise / Wunderman Thompson Argentina
Creative Director	Leandro Bertoia / Wunderman Thompson Argentina
Creative Director	Pedro Botello / Wunderman Thompson Argentina
Copywriter	Jeremías Buchelli / Wunderman Thompson Argentina
Copywriter	Johanna Medina / Wunderman Thompson Argentina
Art Director	Andrés Fernandez Bonaudi / Wunderman Thompson Argentina
Art Director	Pamela Marquez / Wunderman Thompson Argentina
Head of Art	Fernando Rossini / Wunderman Thompson Argentina
Designer	Romina Postoviro / Wunderman Thompson Argentina
Designer	Noelia Pato / Wunderman Thompson Argentina
Integrated Production Leader	Josefina Espil / Wunderman Thompson Argentina
Production Manager	Daniela Rivero / Wunderman Thompson Argentina
Animator	Leandro Ramirez / Wunderman Thompson Argentina
Animator	Lucia Spratt / Wunderman Thompson Argentina
Head of Strategy	Cora Godoy / Wunderman Thompson Argentina
E-commerce Manager	Axel Marinsek / Wunderman Thompson Argentina
Chief Growth Officer	Eliana Kaplan / Wunderman Thompson Argentina
Growth Director	Eudes Jover / Wunderman Thompson Argentina
Account Director	Carolina Graziano / Wunderman Thompson Argentina
Business Analyst	Rodrigo Valente / Wunderman Thompson Argentina
Executive Creative Director	Susan Golkin / Wunderman Thompson New York
Executive Creative Director	Dominic Al-Samarraie / Wunderman Thompson New York
Global Account Director	Sophie van Geldermalsen / Wunderman Thompson New York
Associate Strategy Director	Matt Confer / Wunderman Thompson New York
Global Business Lead	Ariel Stern / Wunderman Thompson New York
Executive Integrated Producer	Erika Dutton / Wunderman Thompson New York

This 2023 Clio Awards Shortlisted entry titled 'Shoppable Armpits' was entered for Unilever by Wunderman Thompson Argentina, Capital Federal. The advertising agency is part of the agency network: Wunderman Thompson and holding company: WPP Group. The piece was submitted to the medium: Creative Commerce within the entry type: Product/Service and the category: Innovative Use of Channel. It consists of 1 video and 1 image.