Canadian Down syndrome Society

Project Understood

TORONTO

2022

Entrant Company: FCB
Medium: Creative Effectiveness
Entry Type: Public Service

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Video

Items

Credits

Agency Network	FCB
Holding Company	Interpublic Group
Production Company	Fuelcontent, Toronto
Advertiser Brand	Canadian Down Syndrome Society, Calgary
Advertising Agency	FCB, Toronto
Entrant Company	FCB, Toronto
Post Production Company	Outsider Editorial, Toronto
Public Relations Agency	Glossy Inc., Toronto
Partner	Google
Website Design	Bliss Interactive, Ho Chi Minh City
Transfer Facility	Alter Ego, Toronto
Music/Sound Company	Grayson Matthews, Toronto
Chief Creative Officer	Nancy Crimi-Lamanna / FCB
Chief Creative Officer	Jeff Hilts / FCB
President	Bryan Kane / FCB
Associate Creative Director	Elma Karabegovic / FCB
Associate Creative Director	Michael Morelli / FCB
Associate Creative Director	Marty Hoefkes / FCB
Copywriter	Shannon McCarroll / FCB
Sr. Copywriter	Jason Soy / FCB
VP, Managing Director	Tracy Little / FCB
VP, Managing Director	Tim Welsh / FCB
Chief Strategy Officer	Shelley Brown / FCB
Director of Strategy	Eryn LeMesurier / FCB
Director of Strategy	Shelagh Hartford / FCB
Strategy Coordinator	Audrey Zink / FCB
Group Account Director	Blake Connolly / FCB
Account Supervisor	Olivia Selbie / FCB
Agency Producers	Sarah Michener / FCB
Agency Producers	Kristine Lippett / FCB
VP of Operations	Shandi Horovitch / FCB
Project Manager	Cori Pettit / FCB
Director, Product and Technology Solutions	John Sime / FCB
EVP, Head of Global Innovation	Kris Hoet / FCB
Director	Scott Drucker / Fuelcontent
Director of Photography	Scott Drucker / Fuelcontent
Audio	Nicolas Field / Fuelcontent
Hair & Make-Up	Neil Silverman / Fuelcontent
Photographer	Cassidy Clemmer / Fuelcontent
Editor	John Gallagher / Outsider Editorial
Editor	Michael Barker / Outsider Editorial
Editorial Assistant	Scott Edwards / Outsider Editorial
Executive Producer	Kristina Anzlinger / Outsider Editorial
VFX Artist	Eric Perrella / Alter Ego
Colourist	Eric Whipp / Alter Ego
Music Track Director	Mark Dominic / Grayson Matthews
Engineer	Vlad Nikolic / Grayson Matthews
Audio Producer	Kelly McCluskey / Grayson Matthews
Producer	Caitlin Schooley-Groneveldt / Alter Ego
Speech Pathologist	Amanda Cotton
n/a	Kris Van Wallendael / Bliss Interactive
n/a	Dao Tran / Bliss Interactive
n/a	Julie Post / Bliss Interactive
Chair	Ed Casagrande / Canadian Down Syndrome Society
Interim Executive Director	Laura LaChance / Canadian Down Syndrome Society
Marketing & Communications Manager	Kristen Halpen / Canadian Down Syndrome Society
Board Member	Ben Tarr / Canadian Down Syndrome Society

This 2022 Clio Awards Bronze winning entry titled 'Project Understood ' was entered for Canadian Down syndrome Society by FCB, Toronto. The advertising agency is part of the agency network: FCB and holding company: Interpublic Group. The piece was submitted to the medium: Creative Effectiveness within the entry type: Public Service. It consists of 1 video and 1 image.