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Budweiser

The Ground Cooler

PARIS
2024
2024
Entrant Company
BETC
Medium
Design
Category
Sustainability
Entry Type
Product/Service
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Items

Credits
Advertiser / BrandBudweiser (ABINBEV), Paris
Advertising AgencyBETC, Paris
Production CompanyGENERAL POP, Paris
Chief Creative OfficerStéphane Xiberras / BETC Paris
Account ExecutiveValérie Dhotel-Frances / BETC Paris
Executive Creative DirectorAlasdhair MacGregor Hastie / BETC Paris
Creative DirectorDavid Martin Angelus / BETC Paris
CopywriterDavid Campese / BETC Paris
Art DirectorJulien Lefèvre / BETC Paris
Assistant art directorEloise Leveque / BETC Paris
ProducerJérémie Vitard / General Pop
ProducerBenjamin Przespolewski
ProducerJulien Lacoutre
DirectorRaphael Aupy
Brand ManagementHugo Ghiglia / BETC Paris
Brand ManagementAlice Takagi / BETC Paris
Brand ManagementLaura Teboul / BETC Paris
Art Director CrafterDavid Lesage / BETC Paris

This 2024 Clio Awards Shortlisted entry titled 'The Ground Cooler' was entered for Budweiser by BETC, Paris. The piece was submitted to the medium: Design within the entry type: Product/Service and the category: Sustainability. It consists of 1 video and 2 images.

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