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Bonobos

#EvolveTheDefinition

LOS ANGELES
2019
2019
Entrant Company
Observatory
Medium
Fashion & Beauty
Entry Type
Product/Service
Thumbnail for #EvolveTheDefinition
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Items

Credits
Holding CompanyThe Stagwell Group
Production CompanyObservatory, Los Angeles
Advertiser BrandBonobos, New York
Advertising AgencyObservatory, Los Angeles
Entrant CompanyObservatory, Los Angeles
Media AgencyExverus, Los Angeles
Interactive AgencyUse All Five, Marina Del Rey
Music/Sound CompanyBarking Owl, Los Angeles
Chief Creative OfficerTodd Hunter / Observatory
Creative DirectorJoseph Saroufim / Observatory
Senior CopywriterFrancesca Bonomi / Observatory
Senior Art DirectorBianca Pettinicchi / Observatory
Head of ProductionChris Totushek / Observatory
Senior ProducerCarly Allen / Observatory
Associate ProducerChloe McHugh / Observatory
Production CoordinatorKate Oh / Observatory
Head of Strategy and Entertainment ConsultingAmia Lazarus / Observatory
Brand ExecutiveSamantha Oto / Observatory
Brand ExecutiveBrooks Varni / Observatory
Chief Executive OfficerJae Goodman / Observatory
Creative Services ManagerJulie Reizes / Observatory
PresidentWilliam Durrant / Exverus
Head of Media & StrategyTalia Arnold / Exverus
Group Media DirectorAdrienne Holthaus / Exverus
Head of OperationsJack Win / Exverus
Video BuyerCaroline Palacios / Exverus
Integrated Media PlannerDenise Renesto / Exverus
Social and Performance ManagerEsi Mensah / Exverus
EditorMichael Rohrbaugh
ComposerEvan Goldman
Co-Founder, Project LeadLevi Brooks / Use All Five
Co-Founder, CTOJason Farrell / Use All Five
Creative DirectorYuji Sakuma / Use All Five
Director of TechnologyBret Morris / Use All Five
Senior DeveloperJenni Cheung / Use All Five
Senior DeveloperKei Yasui / Use All Five
Senior DesignerMindy Nguyen / Use All Five

This 2019 Clio Awards Silver winning entry titled '#EvolveTheDefinition' was entered for Bonobos by Observatory, Los Angeles, part of holding company: The Stagwell Group. The piece was submitted to the medium: Fashion & Beauty within the entry type: Product/Service. It consists of 2 videos and 10 images.

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