SickKids Foundation

SickKids VS - Be A Light

TORONTO

2022

Entrant Company: Cossette
Medium: Film Craft (Music - Adapted)
Category: Music - Adapted
Entry Type: Public Service

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Credits

Holding Company	BlueFocus
Production Company	Scouts Honour, Toronto
Advertiser Brand	SickKids Foundation, Toronto
Advertising Agency	Cossette, Toronto
Entrant Company	Cossette, Toronto
Media Agency	OMD, Toronto
Editing House	Outsider Editorial, Toronto
Music/Sound Company	Rajakovic Electric, Toronto
Colour/Transfer Facility	Alter Ego, Toronto
VFX & Online Facility	The Vanity, Toronto
Global Chief Creative Officer	Peter Ignazi / Cossette
Executive Creative Director(s)	Craig McIntosh, Jaimes Zentil / Cossette
Associate Creative Director/Copywriter	Jon Taylor / Cossette
Associate Creative Director/Art Director	Andrea Romanelli / Cossette
VP, Business Lead	Tyler Robson / Cossette
Group Business Director	Daria Lysenko / Cossette
Business Director	Valerie Mascarin / Cossette
Chief Strategy Officer	Cat Wiles / Cossette
VP, Strategy	Denika Angelone / Cossette
Senior Strategist	Bella Iannetta / Cossette
Agency Producer	Caroline Wrinch / Cossette
SVP, Direct and Digital Marketing	Heather Clark / SickKids Foundation
VP, Brand Strategy And Communications	Kate Torrance / SickKids Foundation
Director	Roy Gruia / SickKids Foundation
Associate Director	Tina Tieu-Lafrance, Lisa Charendoff / SickKids Foundation
Coordinator, Community Stakeholder Relations	Kylie White / SickKids Foundation
Public Relations Professional	Taylor Huff / SickKids Foundation
Manager	Jessica Myers / SickKids Foundation
Managing Director	Daryl Heroux / OMD
Group Director of Strategy	Laurie St. John / OMD
Director	Iryna / OMD
Director	Mark Zibert / Scouts Honour
Exec Producer	Rita Popielak / Scouts Honour
Exec Producer	Simon Dragland / Scouts Honour
Editor	Michael Barker / Outside Editorial
Exec Producer:	Kristina Anzlinger / Outside Editorial
Producer	Kayan Choi / Outside Editorial
Music Composer	Mark Rajakovic / Rajakovic Electric
Exec Producer	Nicole Rajakovic / Rajakovic Electric
Lead VFX & Online	Sean Cochrane / The Vanity
Exec Producer	Stephanie Pennington / The Vanity
Colourist	Wade Odlum / Alter Ego
Producer	Jane Garahh / Alter Ego

This 2022 Clio Awards Bronze winning entry titled 'SickKids VS - Be A Light' was entered for SickKids Foundation by Cossette, Toronto. The advertising agency is part of the holding company: BlueFocus. The piece was submitted to the medium: Film Craft (Music - Adapted) within the entry type: Public Service and the category: Music - Adapted. It consists of 1 video and 1 image.