VAUXHALL

CINDERELLA

Campaign: BACKWARDS STORIES

MADRID

2019

Entrant Company: MRM//MCCANN
Medium: Film Technique (Animation)
Category: Animation
Entry Type: Product/Service

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Video

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Credits

Agency Network	McCann Worldgroup
Holding Company	Interpublic Group
Production Company	VETOR ZERO/LOBO, SAO PAULO
Advertiser Brand	VAUXHALL, LUTON
Advertising Agency	MRM//MCCANN, MADRID
Entrant Company	MRM//MCCANN, MADRID
Production Company (additional)	GLOBAL RADIO, LONDON
Creative President	ADRIAN BOTAN / MCCANN WORLDWIDE
Chief Creative Officer	MIGUEL BEMFICA / MRM//MCCANN
Chief Creative Officer	VINCE MCSWEENEY / MCCANN MILTON KEYNES
Executive Creative Director	EDUARDO BATTISTON / MRM//MCCANN
Executive Creative Director	NICK COOPER / MCCANN MILTON KEYNES
Executive Creative Director	CHRIS ROBERTSON / MCCANN BIRMINGHAM
HEAD OF ART	RAFAEL MERINO / MRM//MCCANN
SENIOR COPYWRITER	ALBERTO ESPEJA / MRM//MCCANN
SENIOR COPYWRITER	JOR IVORY / MCCANN BIRMINGHAM
SENIOR ART DIRECTOR	JAMIE BUCKINGHAM / MCCANN BIRMINGHAM
Art Director	PABLO CAMARERO / MRM//MCCANN
Director	GABRIEL NOBREGA / VETOR ZERO/LOBO
ANIMATION DIRECTOR	LEE PEFFER / VETOR ZERO/LOBO
Art Director	FELIPE JORNADA / VETOR ZERO/LOBO
Photographer	LUCAS ANDRES BARRETO / VETOR ZERO/LOBO
MODELING	FREDERYCO MARTINS / VETOR ZERO/LOBO
MODELING	BRUNO SABER / VETOR ZERO/LOBO
3D ANIMATION	DANIEL BAHIA / VETOR ZERO/LOBO
ANIMATION SUPERVISOR	JEROME SARAVA / VETOR ZERO/LOBO
RIGGING SUPERVISOR	LEO CARDAVAL / VETOR ZERO/LOBO
RIGGING	HENRIQUE RIBEIRO / VETOR ZERO/LOBO
STOP MOTION ANIMATOR	LEE PEFFER / VETOR ZERO/LOBO
Producer	JUSTIN SANDERS / GLOBAL RADIO
Editor	DAVE BUSH / GLOBAL RADIO

This 2019 Clio Awards Bronze winning entry titled 'CINDERELLA' was entered for VAUXHALL by MRM//MCCANN, MADRID. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Film Technique (Animation) within the entry type: Product/Service and the category: Animation. It consists of 1 video and 1 image. This piece is part of a campaign called 'BACKWARDS STORIES' that consists of 3 elements.