Samsung

The Anthem

SANTA MONICA

2017

Entrant Company: Human
Medium: Film Technique (Music - Adapted)
Category: Music - Adapted
Entry Type: Product/Service

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Credits

Production Company	-, -
Advertiser / Brand	Samsung, Seoul
Entrant Company	Human, Santa Monica
Advertising Agency	Leo Burnett, Sydney/Chicago
Music/Sound Company	Human, Santa Monica
Visual Effects Company	a52, Santa Monica
Editorial Company	Cartel, Santa Monica
Editor	Andy McGraw / Cartel
VFX Producer	Zach Wakefield / a52
Executive Producer	Jonathan Sanford / Human
Creative Director	Matthew O’Malley / Human
Creative Director	Daryl Pinsdorf / Human
Creative Director	Gareth Williams / Human
Sound Designer	Daryl Pinsdorf / Human
Arranger	Matthew O’Malley / Human
Composer	John Barnes / Human
Director of Music	Chris Clark / Leo Burnett
VP, Director of Celebrity Services	Peggy Walter / Leo Burnett
Strategy Director	Christopher Bridgland / Leo Burnett
SVP Global Strategy Director	Kara Yang / Leo Burnett
Business Director	Brendan Swansborough / Leo Burnett
Account Executive	Emily Smith / Leo Burnett
Global Account Supervisor	Huy Ngo / Leo Burnett
Account Director	Ashley Beam / Leo Burnett
Client Service Director	Amanda Quested / Leo Burnett
SVP Global Account Director	Radim Svoboda / Leo Burnett
Senior Producer	Brian Behling / Leo Burnett
Senior Producer	Christopher Cochrane / Leo Burnett
Executive Producer	Matt Blitz / Leo Burnett
Senior Creatives	Nils Eberhardt, Dave Govier / Leo Burnett
Creative Director	Scott Huebscher / Leo Burnett
Executive Creative Director	Grant McAloon / Leo Burnett
Executive Creative Director	Vince Lagana / Leo Burnett
US Chief Creative Officer	Britt Nolan / Leo Burnett
Global Chief Creative Officer	Mark Tutssel / Leo Burnett Worldwide
Global Partnership Assistant Manager	Alison Daeun Han / Samsung
Global Partnership Manager	Daniel Taehyun Kim / Samsung
Global Head of Experiential Marketing	John Chang Young Kim / Samsung
SVP Global Head of Integrated Marketing	Pio Schunker / Samsung
EVP, Global Marketing for IT and Mobile Division	Younghee Lee / Samsung

This 2017 Clio Awards Shortlisted entry titled 'The Anthem' was entered for Samsung by Human, Santa Monica. The piece was submitted to the medium: Film Technique (Music - Adapted) within the entry type: Product/Service and the category: Music - Adapted. It consists of 1 video and 1 image.