ABTO (Brazilian Association of Organ Transplantation)

Lifeguard

Campaign: Heroes

2015

Medium: Out of Home
Category: Poster
Entry Type: Public Service

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Items

Credits

Entrant Company	Leo Burnett Tailor Made, Sao Paulo
Agency Network	Leo Burnett Tailor Made, Sao Paulo
Production Company	Leo Burnett Tailor Made, Sao Paulo
Chief Creative Officer	Marcelo Reis / Leo Burnett Tailor Made, Sao Paulo
Creative Director	Rodrigo Jatene / Leo Burnett Tailor Made, Sao Paulo
Creative Director	Alexandre Pagano / Leo Burnett Tailor Made, Sao Paulo
Art Director	Luis Paulo Gatti / Leo Burnett Tailor Made, Sao Paulo
Copywriter	Lucas Arantes / Leo Burnett Tailor Made, Sao Paulo
Graphic Producers	Zezinho Lima / Leo Burnett Tailor Made, Sao Paulo
Graphic Producers	Ricardo Sotelo / Leo Burnett Tailor Made, Sao Paulo
Art Buyer	Stella Crippa / Leo Burnett Tailor Made, Sao Paulo
Art Buyer	Mauro Moura / Leo Burnett Tailor Made, Sao Paulo
Account Team	Pablo Arteaga / Leo Burnett Tailor Made, Sao Paulo
Account Team	Junior Bottura / Leo Burnett Tailor Made, Sao Paulo
Account Team	Luisa Prado / Leo Burnett Tailor Made, Sao Paulo
Account Team	Carolina Younis / Leo Burnett Tailor Made, Sao Paulo
Media Team	Fernando Sales / Leo Burnett Tailor Made, Sao Paulo
Media Team	André Massuda / Leo Burnett Tailor Made, Sao Paulo
Media Team	Bruno Buosi / Leo Burnett Tailor Made, Sao Paulo
Media Team	José Alexandre / Leo Burnett Tailor Made, Sao Paulo
Media Team	Rodrigo Hirosse / Leo Burnett Tailor Made, Sao Paulo
Media Team	Deborah Cardoso / Leo Burnett Tailor Made, Sao Paulo
Planners	Marcello Magalhães / Leo Burnett Tailor Made, Sao Paulo
Planners	Tiago Lara / Leo Burnett Tailor Made, Sao Paulo
Art Director	Vitor Menezes / Leo Burnett Tailor Made, Sao Paulo
Art Director	Rafa Oliveira / Leo Burnett Tailor Made, Sao Paulo

This 2015 Clio Awards Bronze winning entry titled 'Lifeguard' was entered for ABTO (Brazilian Association of Organ Transplantation). The piece was submitted to the medium: Out of Home within the entry type: Public Service and the category: Poster. It consists of 1 image. This piece is part of a campaign called 'Heroes' that consists of 2 elements.