GLAD

The Toughest Bag

CHICAGO

2018

Entrant Company: FCB Chicago
Medium: Out of Home
Category: Transit
Entry Type: Product/Service

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Video

Items

Credits

Agency Network	FCB
Holding Company	Interpublic Group
Production Company	Lord + Thomas, Chicago
Advertiser Brand	The Clorox Company, Oakland
Entrant Company	FCB Chicago, Chicago
Chief Creative Officer	Liz Taylor / FCB Chicago
Worldwide Creative Partner	Fred Levron / FCB Global
Executive Creative Director	Lisa Bright / FCB Chicago
Creative Director	Dean Paradise / FCB Chicago
Creative Director	Bruno Mazzotti / FCB Chicago
Creative Director	Martin Serra / FCB Chicago
Art Director	Luis Sierra / FCB Chicago
Art Director	Frank Geib / FCB Chicago
Copywriter	Kate Cullen / FCB Chicago
Executive Producer	John Bleeden / FCB Chicago
Executive Producer	Joe Tipre / FCB Chicago
Director of Strategic Planning	Mary Jo Corby / FCB Chicago
Managing Director	Alex Jokanovic / FCB Chicago
Account Director	Diana El-Chantaf / FCB Chicago
Account Executive	Erin Hudec / FCB Chicago
Director	Ben Flaherty / Lord + Thomas
Executive Producer	Katie Roach / Lord + Thomas
Line Producer	Noiemi Lobont / Lord + Thomas
Director of Photography	Bryce Drobny / Lord + Thomas
Director of Photography	Matt Andersen / Lord + Thomas
VP of Marketing	Jon Schlesinger / Glad
Director of Marketing	Nick Higgins / Glad
Associate Brand Director	Jennifer Schneider / Glad
Associate Director, Ad & Communications	Nick Montgomery / Glad
Associate Director of Production	Boris Nurko / Glad
Marketing	Lauren Pitts / Glad

This 2018 Clio Awards Shortlisted entry titled 'The Toughest Bag' was entered for GLAD by FCB Chicago, Chicago. The advertising agency is part of the agency network: FCB and holding company: Interpublic Group. The piece was submitted to the medium: Out of Home within the entry type: Product/Service and the category: Transit. It consists of 1 video and 1 image.