Procter & Gamble - Tide

Laundry Night

Entrant Company
Saatchi & Saatchi NY
Partnerships & Collaborations
Entry Type
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Agency NetworkSaatchi & Saatchi
Holding CompanyPublicis Groupe
Production CompanyBiscuit Filmworks, Los Angeles
Advertiser BrandProcter & Gamble - Tide, Cincinnati
Advertising AgencySaatchi & Saatchi NY, New York
Entrant CompanySaatchi & Saatchi NY, New York
Public Relations AgencyMarina Maher Communications + Ketchum, New York
Public Relations AgencyTaylor Strategy, Cincinnati
Public Relations AgencyMKTG, Cincinnati
Talent AgencyPlatinum Rye Entertainment, Chicago
Post Production CompanyHarbor Picture Company, New York
Music/Sound CompanyPickle, New York
Television NetworkNBC Universal, Los Angeles
Chief Executive OfficerAndrea Diquez / Saatchi & Saatchi NY
Chief Operation OfficerSarah Beaumont / Saatchi & Saatchi NY
Chief Creative OfficerPaul Bichler / Saatchi & Saatchi NY
Chief Creative OfficerDaniel Lobaton / Saatchi & Saatchi NY
Creative DirectorLauren Varvara / Saatchi & Saatchi NY
Creative DirectorZack Menna / Saatchi & Saatchi NY
Creative DirectorRich Singer / Saatchi & Saatchi NY
Senior CopywriterBlake Morris / Saatchi & Saatchi NY
Senior Art DirectorJacopo Biorcio / Saatchi & Saatchi NY
Head of Production, Fabric CareDani Stoller / Saatchi & Saatchi NY
ProducerKatie Lemke / Saatchi & Saatchi NY
Account DirectorJen Brotman / Saatchi & Saatchi NY
Account SupervisorJennifer McGill / Saatchi & Saatchi NY
Account ExecutiveTJ Daigler / Saatchi & Saatchi NY
Planner DirectorNayantara Mukherji / Saatchi & Saatchi NY
Planning DirectorMike Mou / Saatchi & Saatchi NY
Digital DirectorAlan Lin / Saatchi & Saatchi NY
Senior Business Affairs ManagerLisa Rimmer / Saatchi & Saatchi NY
President North America Fabric CareSundar Raman / Procter & Gamble - Tide
Associate Brand DirectorAmy Krehbiel / Procter & Gamble - Tide
Brand ManagerJennifer Maxwell / Procter & Gamble - Tide
Assistant Brand ManagerBo Harrison / Procter & Gamble - Tide
BBICKimberly Doebereiner / Procter & Gamble - Tide
Manager, Advertising ProductionPaul Chick / Procter & Gamble - Tide
Senior Media Brand ManagerKristen Barkimer / Procter & Gamble - Tide
Head of Media PartnershipsCraig Stimmel / Procter & Gamble - Tide
Media Investments & PartnershipsAdam Alvarez / Procter & Gamble - Tide
Media DirectorTracy Suer / Procter & Gamble - Tide
Associate Director of MediaPatrick McGuiness / Procter & Gamble - Tide
Media SpecialistShannon Smith / Procter & Gamble - Tide
Communications & Influence Brand LeadDustin Sveum / Marina Maher Communications + Ketchum
Senior Account SupervisorAbbey Scalia / Marina Maher Communications + Ketchum
Director of Content MarketingEdwin Endlich / Marina Maher Communications + Ketchum
VP, Brand EngagementBill Blatchley / Marina Maher Communications + Ketchum
Social Media StrategistDavid Whitely / Marina Maher Communications + Ketchum
Account DirectorSade Ayodele / Taylor Strategy
Account ExecutiveHailey Barnes / Taylor Strategy
Digital SpecialistMike Macias / Taylor Strategy
Senior Vice PresidentSam Riber / MKTG
Senior DirectorJordan Futscher / MKTG
Account AssociateRob Sipniewski / MKTG
Creative DirectorCasey Lissau / Saatchi & Saatchi X
Art DirectorMo Philopos / Saatchi & Saatchi X
Account ExecutiveSadia Ashraf / Saatchi & Saatchi X
Director, Sports MarketingBrad Griffiths / Platinum Rye Entertainment
Director, TalentLori Heckman / Platinum Rye Entertainment
Manager, TalentCasey Grochocinski / Platinum Rye Entertainment
Manager, TalentValerie Holmes / Platinum Rye Entertainment
DirectorAaron Stoller / Biscuit Filmworks
Managing DirectorShawn Lacy / Biscuit Filmworks
Executive ProducerHolly Vega / Biscuit Filmworks
ProducerMala Vasan / Biscuit Filmworks
Head of ProductionMercedes Allen-Sarria / Biscuit Filmworks
Head of ProductionRachel Glaub / Biscuit Filmworks
CinematographerJo Willems / Biscuit Filmworks
CinematographerMatthew Libatique / Biscuit Filmworks
Production DesignerAlexis Ross / Biscuit Filmworks
Production DesignerTim Moen / Biscuit Filmworks
Chief Executive OfficerZak Tucker / Harbor Picture Company
Senior EditorSteven Evans / Harbor Picture Company
Assistant EditorQuenton Jones / Harbor Picture Company
Executive ProducerJesse Schwartz / Harbor Picture Company
Senior ProducerJennifer Tremaglio / Harbor Picture Company
ColoristRoman Hankewycz / Harbor Picture Company
Flame ArtistZimei Song / Harbor Picture Company
Flame ArtistKevan Lee / Harbor Picture Company
Assistant Flame ArtistBen Williams / Harbor Picture Company
GFXCandy Sui / Harbor Picture Company
GFXQ Choi / Harbor Picture Company
GFXTed Chen / Harbor Picture Company
ComposerAlexis Estiz / Pickle
ComposerAssa Raviv / Pickle
Executive ProducerErika Freijo / Pickle
SVP, Client PartnershipsMaureen Murphy / NBC Universal
VP, Creative DirectorKim Blando / NBC Universal
Creative DirectorAbby Marsh / NBC Universal
Creative DirectorJoseph Kanellitsas / NBC Universal
Director, Post ProductionSal Jurado / NBC Universal
VP, Creative PartnershipsSarah Wehrli / NBC Universal
Moving Parts ProducerMaureen Tunney / NBC Universal

This 2020 Clio Awards Bronze winning entry titled 'Laundry Night' was entered for Procter & Gamble - Tide by Saatchi & Saatchi NY, New York. The advertising agency is part of the agency network: Saatchi & Saatchi and holding company: Publicis Groupe. The piece was submitted to the medium: Partnerships & Collaborations within the entry type: Product/Service. It consists of 1 video and 10 images.