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Kraft Heinz - Velveeta

That's La Dolce Velveeta

NEW YORK, NEW YORK
2022
2022
Entrant Company
Johannes Leonardo
Medium
Print & Out Of Home Craft
Category
Photography
Entry Type
Product/Service
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Credits
Holding CompanyWPP Group
Production CompanyMJZ Production, New York, New York
Advertiser BrandKraft Heinz - Velveeta, Chicago, Illinois
Advertising AgencyJohannes Leonardo, New York, New York
Entrant CompanyJohannes Leonardo, New York, New York
Editorial Cartel, Santa Monica, California
ColorCompany 3, New York, New York
Visual Effects CompanyKevin, Venice, California
Music/Sound CompanyRNDM ORDR, New York, New York
Sound Design & MixSound Lounge, New York, New York
Photography StudioSwell Digital, New York, New York
Chief Creative OfficerJan Jacobs / Johannes Leonardo
Chief Creative OfficerJulia Neumann / Johannes Leonardo
Group Creative DirectorJeph Burton / Johannes Leonardo
Group Creative DirectorHunter Hampton / Johannes Leonardo
Creative Director Jono Flannery / Johannes Leonardo
Creative Director Laura Osborne / Johannes Leonardo
Senior CopywriterLannie Hartley / Johannes Leonardo
Senior Art DirectorAndrew Chin / Johannes Leonardo
CopywriterZoe Myers / Johannes Leonardo
Art DirectorMatt Barton / Johannes Leonardo
Strategy DirectorJonathan Deves / Johannes Leonardo
Associate Director of Communications StrategyCasey Donahue / Johannes Leonardo
Group Account DirectorElektra O'Malley / Johannes Leonardo
Account DirectorJack Beck / Johannes Leonardo
Account DirectorCaroline Variano / Johannes Leonardo
Account SupervisorKiana Grant / Johannes Leonardo
Account ManagerAbbye Rhodes / Johannes Leonardo
Head of ProductionMaria Perez / Johannes Leonardo
Group Executive ProducerBrett Fisher / Johannes Leonardo
Senior ProducerKelly Treadway / Johannes Leonardo
ProducerRose Mahan / Johannes Leonardo
ProducerKelly Appleton / Johannes Leonardo
Business AffairsJes Jones / Johannes Leonardo
Design DirectorJoseph Desaro / Johannes Leonardo
Senior DesignerHelen Ratner / Johannes Leonardo
Junior DesignerPeter Dommermüth / Johannes Leonardo
Director of CommunicationsElizabeth Hess / Johannes Leonardo
President – Kids, Snacks and BeveragesAdam Butler / Kraft Heinz - Velveeta
GM – Easy Meals Made BetterCaroline Boulos / Kraft Heinz - Velveeta
Marketing Director – Quick Prep MealsMatthew Carpenter / Kraft Heinz - Velveeta
Associate Marketing Director – Velveeta Shells & CheeseMatthew Belfanti / Kraft Heinz - Velveeta
Associate Brand Manager – Velveeta Shells & Cheese CommunicationsLeah Bowman / Kraft Heinz - Velveeta
Marketing Activation Lead – Easy Meals Made BetterMaya McDonald / Kraft Heinz - Velveeta
President – Meal Foundations and CoffeeSergio Nahuz / Kraft Heinz - Velveeta
GM – CheeseVikram Singh / Kraft Heinz - Velveeta
Director – Cheese Equity and Platform DevelopmentAnne Field / Kraft Heinz - Velveeta
Marketing Brand Manager – Velveeta Recipe CheeseEric Perkins / Kraft Heinz - Velveeta
Sr. Marketing Analyst – Velveeta Recipe CheeseAllison Mueller / Kraft Heinz - Velveeta
DirectorHarmony Korine / MJZ
PresidentDavid Zander / MJZ
Senior Executive ProducerKate Leahy / MJZ
Line ProducerSuza Horvat / MJZ
Production SupervisorLiezy Perez / MJZ
Director of PhotographyEdu Grau / MJZ
Production DesignerDominic Watkins / MJZ
Stylist/Costume DesignerMatt Goldman / MJZ
1st Assistant DirectorFrancois Caillaud / MJZ
Food StylistSusie Theodorou / MJZ
Executive ProducerLauren Bleiweiss / Cartel
xHead of ProductionMeagen Carroll / Cartel
Head of ProductionVietnam Ngyuyen / Cartel
Senior ProducerLauren Hafner Addison / Cartel
ProducerCaylee Banz / Cartel
EditorPaul O'Reilly / Cartel
Assistant EditorScott Beatty / Cartel
Assistant EditorJared Deaver / Cartel
Colorist Kath Raisch / Company 3
Post ProducerKristopher Young / Company 3
Executive Creative Director / PartnerTim Davies / Kevin
Executive Producer / PartnerSue Troyan / Kevin
VFX LeadSteve Gibbons / Kevin
VFX ProducerAndrew Cowderoy / Kevin
CompositorBen Smith / Kevin
CompositorDag Ivarsoy / Kevin
CompositorRobert Murdock / Kevin
CompositorSusanne Scharping / Kevin
On-Set VFX SupervisorRobert Murdock / Kevin
Composer for Arranging: Robert Miller / RNDM ORDR
Opera SingerIsabel Leonard / RNDM ORDR
Executive ProducerRani Zarina Vaz / RNDM ORDR
Associate ProducerAyesha Hassan / RNDM ORDR
Recording EngineerMarc McClusky / RNDM ORDR
Music Production HousexSupreme Music for RNDM ORDR / RNDM ORDR
Music SupervisionSUPREME MUSIC / RNDM ORDR
EngineerTom Jucarone / Sound Lounge
Sound DesignMarshall Grupp / Sound Lounge
Audio ProducerCamila Dayson Aravena / Sound Lounge
xExecutive ProducerSusie Shuttleworth / Sound Lounge
Lead Retoucher + Creative DirectorKris Chu / Swell Digital
Managing DirectorMichelle Leedy / Swell Digital

This 2022 Clio Awards Bronze winning entry titled 'That's La Dolce Velveeta' was entered for Kraft Heinz - Velveeta by Johannes Leonardo, New York, New York. The advertising agency is part of the holding company: WPP Group. The piece was submitted to the medium: Print & Out Of Home Craft within the entry type: Product/Service and the category: Photography. It consists of 1 video and 1 image.

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