The Clean Jersey Swap

Entrant Company
Procter & Gamble - Tide
Social Media
Entry Type
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Agency NetworkSaatchi & Saatchi
Holding CompanyPublicis Groupe
Production CompanyBiscuit Filmworks, Los Angeles
Advertiser BrandProcter & Gamble, Cincinatti
Advertising AgencySaatchi & Saatchi, New York
Entrant CompanyProcter & Gamble - Tide, Cincinatti
Marketing CompanyMKTG, Cincinnati
Music/Sound CompanyPickle, New York City
Post Production CompanyHarbor, New York City
Public Relations AgencyMarina Maher Communications and Ketchum, New York City
Visual Effects CompanyThe Mill, Los Angeles
Chief Executive OfficerAndrea Diquez / Saatchi & Saatchi
Chief Operation Officer Sarah Beaumont / Saatchi & Saatchi
Chief Creative OfficerDaniel Lobaton / Saatchi & Saatchi
Chief Creative Officer, WovenPaul Bichler / Saatchi & Saatchi
Creative DirectorLauren Varvara / Saatchi & Saatchi
Creative DirectorAdrian Chan / Saatchi & Saatchi
Senior Art Director Jacopo Biorcio / Saatchi & Saatchi
Senior Copywriter Blake Morris / Saatchi & Saatchi
Head of Production, Fabric CareDani Stoller / Saatchi & Saatchi
ProducerDanielle Hallack / Saatchi & Saatchi
Account Director Jen Brotman / Saatchi & Saatchi
Account Supervisor Jennifer McGill / Saatchi & Saatchi
Account SupervisorGuillermo Betancourt / Saatchi & Saatchi
Account ExecutiveTJ Daigler / Saatchi & Saatchi
Assistant Account Executive Sosun Wahab / Saatchi & Saatchi
Planning Director Nayantara Mukherji / Saatchi & Saatchi
Associate Strategist Luna Perez / Saatchi & Saatchi
Director Digital Experience Alan Lin / Saatchi & Saatchi
Senior Business Affairs ManagerLisa Rimmer / Saatchi & Saatchi
Vice President, North America Fabric CareAga Orlik / Saatchi & Saatchi
Senior Brand Director, TideJennifer Maxwell / Saatchi & Saatchi
Brand Director Alex Perez / Procter & Gamble
Senior Brand ManagerMatt Wormington / Procter & Gamble
BBICKimberly Doebereiner / Procter & Gamble
Manager, Advertising ProductionPaul Chick / Procter & Gamble
Communications ManagerHenry Molski / Procter & Gamble
Media Investments & PartnershipsAdam Alvarez / Procter & Gamble
Media DirectorTracy Suer / Procter & Gamble
Associate Director of Media Patrick McGuinness / Procter & Gamble
Associate Director of Media Justin Bracco / Procter & Gamble
Group SVP, Consumer Practice and Agency MarketingLaura Brinker / Marina Maher Communications and Ketchum
SVP, Brand Business LeadDustin Sveum / Marina Maher Communications and Ketchum
Vice President, TideMelissa Chua / Marina Maher Communications and Ketchum
Senior Vice President, Director, Talent and PartnershipsMarissa Festante / Marina Maher Communications and Ketchum
Senior Account Supervisor, Earned MediaTom LaBelle / Marina Maher Communications and Ketchum
Managing Supervisor, Director of Sport LifestyleJames Talamo / Marina Maher Communications and Ketchum
Account Supervisor, Earned MediaNicole Tarko / Marina Maher Communications and Ketchum
Senior Vice PresidentSam Riber / MKTG
Senior DirectorJordan Futscher / MKTG
Senior ManagerRob Sipniewski / MKTG
Sponsorship Strategies & Activations AssistantCourtney Amaya / MKTG
Senior Director, Sports MarketingBrad Griffiths / MKTG
Director, Celebrity & InfluencerWill Ober / MKTG
Manager, Sports TalentAlex Hanono / MKTG
DirectorAaron Stoller / Biscuit Filmworks
Partner/Managing DirectorShawn Lacy / Biscuit Filmworks
Executive ProducerAndrew Travelstead / Biscuit Filmworks
Executive ProducerHolly Vega / Biscuit Filmworks
ProducerMala Vasan / Biscuit Filmworks
Head of ProductionSean Moody / Biscuit Filmworks
Head of ProductionRachel Glaub / Biscuit Filmworks
Director of PhotographyJonathan Freeman / Biscuit Filmworks
Production DesignerJoe Cooney / Biscuit Filmworks
Production DesigneereAlexis Ross / Biscuit Filmworks
Editor Steve Evans / Harbor
Assistant Editor Brooke Flowers / Harbor
Assistant EditorPaul Rummerfield / Harbor
Executive ProducerJesse Schwartz / Harbor
ProducerRachael Rosenfeld / Harbor
Executive Producer Anastasia Von Rahl / The Mill
ProducerValentina Cokonis / The Mill
Production Coordinator James Gemmell / The Mill
Creative Director Becky Porter / The Mill
Shoot Supervisor Siro Valente / The Mill
2D Lead ArtistAdam Lambert / The Mill
2D ArtistLisa Kim / The Mill
2D Artist Yukiko Ishiwata / The Mill
Tracking LeadMichael Lori / The Mill
Tracking Lead Murali Krishna Reddy / The Mill
3D Artist James Robinson / The Mill
3D Artist Elizabeth Hammer / The Mill
3D ArtistMurali Krishna Reddy / The Mill
3D Artist Manoj Ravi / The Mill
Additional Production SupportUtkarsha Santosh Shinde / The Mill
Art DepartmentValerie Chernysh / The Mill
Art Department Kevin Diaz / The Mill
ComposerAlexis Estiz / Pickle
ComposerAssa Raviv / Pickle
Executive ProducerErika Freijo / Pickle
Audio EngineerSteve Perski / Harbor
ColoristElodie Ichter / Harbor Film Company
ColoristBilly Hobson / Harbor Film Company
VFX SupervisorFelix Urquiza / TiltShift
Director of OperationsGina Grosso / TiltShift
VFX CompositorRichard Servello / TiltShift
VFX Particle/ Cloth SimulationDimitri Loginowski / TiltShift
Modeling/TexturingLee Garner / TiltShift
CG Supervisor Michael Johnson / TiltShift
VFX ProducerPeter Krygowski / TiltShift

This 2022 Clio Awards Bronze winning entry titled 'The Clean Jersey Swap' was entered for Tide by Procter & Gamble - Tide , Cincinatti . The advertising agency is part of the agency network: Saatchi & Saatchi and holding company: Publicis Groupe. The piece was submitted to the medium: Social Media within the entry type: Product/Service and the category: Other. It consists of 1 video and 10 images.