Image of Caroline Wright

Caroline Wright
Sr. Director, Media & Creative Production
Maple Leaf Sports & Entertainment

TORONTO, CANADA // Caroline is a seasoned sports marketing professional with expertise in brand management, content production and distribution. As a leader at Maple Leaf Sports & Entertainment (MLSE), one of the world’s premier sports and entertainment organizations, she thrives in enterprise-wide project management, leading multiple teams to deliver a common vision with executional excellence

MLSE has one of the largest and most diverse sports marketing portfolios in North America, and with over eighteen years of leadership experience, Caroline is a leader of the in-house creative agency for the Toronto Maple Leafs, Toronto Raptors, Toronto FC, Toronto Marlies, Raptors 905, Toronto FC II, MLSE LIVE and MLSE Foundation, NBA TV Canada and Leafs Nation Network.

Wright is a critical thinker with the creative insights, vision and leadership required to juggle multiple brands and priorities. Prior to her appointment as Senior Director, Media & Creative Production, she held leadership roles in the areas of Marketing, Fan Loyalty, Retail and Merchandise Operations and Global Partnerships.

Under her guidance, the MLSE creative group has received awards from Communication Arts, Applied Arts, CLIO Sports, RGD and HOW IN-House Design and IHAF.

Wright is also a Registered Holistic Nutritionist, volunteering her time in the community to local food banks and minor sport organizations.