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Tami Hurwitz
Vice President Marketing and Growth
Amazon Music

SEATTLE, USA // Tami Hurwitz is the global head of marketing and growth for Amazon Music, overseeing all aspects of the brand including advertising, customer acquisition, engagement, and business development, as well as marketing technology and subscriptions.

Since joining the team in 2017, Tami has led Amazon Music’s biggest marketing initiatives to date, continuing to expand its global advertising campaign, “A Voice is All You Need,” with new advertising across TV, Radio, and Out of Home with artists including Chance the Rapper, Jonas Brothers, and Taylor Swift.

With the launch of Amazon Music HD, Hurwitz guided all marketing and education efforts to introduce the new tier, including the development of a new ad campaign featuring Garth Brooks, Brittany Howard, Halsey, and Chris Stapleton, discussing their music and the intricate sonic nuances that can now be heard in HD.

Prior to Amazon, Tami served in a variety of marketing leadership roles at Procter & Gamble and Microsoft, and she lives in Kirkland, WA.