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Natalia Benincasa
Chief Creative Officer
Wunderman Thompson Argentina

BUENOS AIRES, ARGENTINA // Natalia is currently Chief Creative Office at Wundermon Thompson Argentina. She is the only CCO woman in on advertising agency in Argentina. She has been port of several of the most recognized agencies in the industry such as FCB, Leo Burnett México, VegoOlmosPonce / Ponce Buenos Aires, BBDO Argentina and Craverolanis to nome a few. She worked for Clorox, Coca-Cola, Axe, Rexono, Nike among many others. She also worked independently for Sony and Heineken Mexico completing a versatile and more integrated profile, learning about other aspects of the Latin American industry and markets with these experiences. In 2019, she was named one of the most outstanding creative leaders in Mexico. Throughout her career, she held the position of Regional Creative Director, Activation and Digital Director and Integrated Director, apart from developing digital departments within agencies in two different occasions. She acknowledges being one of the few women who has held these positions in Latam. Achieving awards at local and international festivals such as Cannes, LIA, Ojo de Iberoomérica, Effies, El Sol de Son Sebostion D&AD, One Show and Grand Prix in Innovation winner in Cannes 2020 / 2021.

Her purpose is to work by contributing on a more inclusive, humane and diverse industry.