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Jury

Kim Blando
VP and Creative Director
NBC Universal

LOS ANGELES, USA // As VP and Creative Director of NBC Creative Partnerships, Kim leads the team responsible for all branded content for NBC Entertainment and Late Night. A cross between a marketing agency, writer’s room, production company, editorial oasis of joy and home of the question “is this a bad idea?”, the creative group works in concert with the entire NBCU portfolio of brands and talent to conceive, write, direct, edit and produce integrations and campaigns of all shapes and sizes for every platform. Kim’s work has been hailed by Clio, Cannes, Promax, her parents, and Emmy to name a few.

Originally from Kansas City, MO., Kim started her career as a jingle singer and producer. She then transitioned from advertising to television with a stint at MTV Networks and was an inaugural member of the Branded Content team at Scripps Networks. An LA resident and mother of two, she now obsessively plays Pickleball and is a failed dog trainer.