NEW YORK, USA // My dreams of changing the world as a fearless journalist dissolved with my first itty bitty paycheck. Onto advertising.
After spending my early years promoting potato chips, chain restaurants, mass-produced beer, instant soup, and processed meat, it’s been all healthcare, perhaps in an effort to undo some of my earlier efforts.
As a creative leader I believe in:
And, at the risk of sounding cheeseball, I believe that with diligence and imagination, we are on the road to making healthcare trustworthy, likeable, even lovable.