Image of Sean Dennison

Sean Dennison
VP, New Media

BOSTON, USA // Sean currently serves as VP, New Media for WHOOP - the most advanced fitness and health wearable available. In his role, he oversees the company’s efforts in leveraging social media, content and emerging platforms to grow its brand awareness and member base.

Prior to WHOOP, Sean spent over eight years at the NHL leading a team of social media strategists, community managers, producers and editors responsible for bringing the most exciting aspects of hockey to millions across social platforms worldwide and growing the sport amongst new fan groups.

Prior to joining the NHL in 2014, Sean cut his marketing teeth in the CPG world of Unilever Foods with brands such as Hellmann’s and Magnum Ice Cream. He then spent a couple years at Mercedes-Benz USA leading the social strategy and execution of their events and sponsorships.

When not thinking about how to help more people unlock their health and performance, Sean likes to spend his time outdoors with his wife Nicole and Dolly, their Australian Shepherd.