LOS ANGELES, USA // Marisstella Marinkovic is Vice President and Chief Marketing Officer, Nissan U.S. She was appointed to this position in March 2023. In this role, Marinkovic is responsible for marketing communications and media, data innovation and customer experience, enhancing brand value, customer trust and insights, and brand and product marketing.
Marinkovic’s marketing career spans over two decades. Most recently, she was Director, Marketing Strategy & Operations at Kia America, leading marketing strategy and operations across brand, media, retail, product, digital, social, performance marketing, customer journey, experiential and events. She also had oversight of Corporate Social Responsibility and Diversity, Equity & Inclusion efforts.
Previously, Marinkovic was Co-CEO of PITCH, a full-service advertising agency in LA, where she partnered with clients ranging from Fashion to Pharma to Fast Food. Prior to her role at PITCH, Marinkovic was Senior Vice President, Managing Director at INNOCEAN USA, where she led the overall vision, strategy & management of Hyundai America’s National Media, Digital, and Retail, and revitalized the Hyundai Dealer Association Program.
Marinkovic is a three-time Effie Winner and a five-time Cannes Lion - Gold Lion award recipient. Marinkovic holds a bachelor's degree in speech communication and rhetoric from California State University, Long Beach.