NEW YORK, USA // Cynthia is Creative Director of Wolff Olins NY, where she is responsible for leading the design team in brand creation, experience and setting the course for design in NY.
Her career has spanned disciplines across branding, advertising, packaging, and retail display to web and exhibition design. She has worked with a diverse list of clients including Google, CoverGirl, Converse, Sonos, Sally Hansen, Marriott, Rémy Martin, and Columbia University. Previously as Head of Design at Anomaly, Cynthia built the design team into a dynamic cross-disciplinary department specializing in brand-led experiences, interactive, campaign development and brand innovation. There she also led the Unreasonable Women, Anomaly’s women and leadership group, bringing together industry women for mentorship, activism and training.
Prior to Anomaly, she was Creative Director and principal of C/C where she produced award-winning work for Hunter College Art Galleries and Storm King Art Center. A graduate of the Hunter College Masters in Art History, she is also a professor of design at Pratt Institute.