Entrant Company
Melt Creative SL
Entry Type
Products & Devices
Program
Traditional Mediums
Advertiser Category
Lifestyle, Wellness & Over-the-Counter
This project pushed beyond a traditional VFX pipeline into a continuous R&D loop -blending hyperreal visuals with surreal storytelling.
The challenge: seamlessly portraying one heroine across two decades while preserving identity, emotion, and live performance.
We built a hybrid workflow combining AI exploration with precise VFX craft - balancing innovation with control through parallel pipelines.
Because in the end, it wasn’t about the tools.
It was about the mindset.