Lightbox
Shortlist Award
American Cancer Story
Change the Ref
Canada
2025
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Entrant Company
Klick Health
Entry Type
Public Service
Program
Clio Awards 2025
Medium Type
Professional
Medium
Film Craft
Category
Cinematography
Category
Cinematography
From José Padilha, the Director of Narcos, RoboCop, and Elite Squad, American Cancer Story is a compelling short film in consultation with pediatric oncologists and gun violence experts designed to tackle the top issues threatening the safety of American children: cancer and gun violence. This groundbreaking initiative marks the first time that these two causes have united to combat the most significant dangers to children in America, transcending political boundaries to focus on the shared goal of safeguarding the younger generation. Scored with an original track by James Valentine of Maroon 5, the film takes the viewer through an emotional story of a young girl’s cancer journey. We follow a gripping montage of her heroic battle, from the devastating news of the diagnosis, the surgeries, and scans, to the debilitating side effects of treatment. Finally, after what seems like an endless cycle, she receives the news that her cancer is in remission. Her classmates greet her enthusiastically upon her victorious return to school. But this isn’t the happy ending we expected. Tragically, she survived cancer only to face a second life-threatening situation. The sad fact that gun violence has become the number 1 killer of American children is starkly delivered through the juxtaposition of the girl's promising prognosis against cancer and the sudden tragedy that unfolds in her school, emphasizing the urgent need for change. The film is supported by Change the Ref, an organization founded by the parents of Joaquin Oliver, tragically killed in the Parkland school shooting. Change the Ref's mission is to leverage creativity to protect as many children as possible, emphasizing the role of innovative approaches in tackling societal challenges.
Credits
Advertising Agency
Klick Health
Toronto
Advertising Agency
Klick Health
Toronto
Production Company
Taking-Over NY
New York
Non-Profit
Change the Ref
Parkland
Preproduction for Film and Animation, Commercials, Music Videos
Buf Company
Los Angeles
Sound Production Company
AudioInk
São Paulo
Chief Creative Officer
Rich Levy
Klick Health
Writer & Director
José Padilha
Executive Creative Director
Bernardo Romero
Klick Health
Executive Creative Director
Tim Jones
Klick Health
VP, Group Creative Director
Amy Fortunato
Klick Health
VP, Group Creative Director
Andrea Bistany
Klick Health
VP, Supervising Creative Producer
Jen Martin
Klick Health
SVP, Executive Creative Producer
Laura Denham
Klick Health
Associate Director, Creative Video Production
Spencer Brown
Klick Health
VP, Creative Director
Travis Borgess
Klick Health
VP, Creative Director
Brian Umali
Klick Health
VP, Business Affairs - Creative Production
Tamika Knight
Klick Health
SVP, Communications
Sheryl Steinberg
Klick Health
Director, Communications
Marisa McWilliams
Klick Health
Associate Manager, Communications
Erin O'Sullivan
Klick Health
Producer
Douglas Costa
Taking Over Films
Editor
Marcio Hashimoto
Taking Over Films
Cinematographer
Adolpho Veloso
Composer
James Valentine
VFX
Pierre Buffin
BUF Company
Founder
Manuel Oliver
Change the Ref
Founder
Patricia Oliver
Change the Ref
Independent Actor
Logan Britt-Bimle
Independent Actor
Kate Duffy
Associate Producer
Alexandre Ferraz
Public Relations
J.P. Hervis
Brandstory Communications
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