Beyond Generations

Entrant Company
McCann London
Games: Original Content
Entry Type
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Entrant CompanyMcCann London, London
Production Company (additional)Craft, London
ClientMicrosoft/Xbox, London
Chief Creative OfficerRob Doubal / McCann London
Chief Creative OfficerLaurence Thomson / McCann London
Executive Creative DirectorJamie Mietz / McCann London
Executive Creative DirectorSanjiv Mistry / McCann London
Senior CreativeJames Crosby / McCann London
Senior CreativeWilliam Cottam / McCann London
Head of DesignLisa Carrana / McCann London
DesignerDavid Coates / McCann London
Senior PlannerJonathan Bender / McCann London
Senior PlannerMike Phillips / McCann London
Managing DirectorJessica Tamsedge / McCann London
Managing PartnerSailesh Jani / McCann London
Business DirectorOscar Flintoft / McCann London
Account DirectorMelanie Vickers / McCann London
Senior Account ManagerMay Sinlapa / McCann London
Senior Account ManagerEloise Thompson / McCann London
Project DirectorClare Prager / McCann London
Senior Project ManagerGeorgia Wettenhall / McCann London
Head of Post ProductionSergio Lopez / Craft
Executive ProducerAlex Christie / Craft
Executive ProducerAlexia Merrington / Craft
Senior ProducerZara Balfour / Craft
Head of Post ProductionPedro Pinto / Craft
Post ProducerJamie Cooper / Craft
ProducerSarah Hall / Craft
Senior Print ProducerLiam White / Craft
Print ProducerSteve Tester / Craft
Production Business AffairsVal Boyce / Craft
Production Business AffairsMolly Strasser / Craft
DirectorChris Fowles / Craft
ProducerZara Balfour / Craft
Director of PhotographyTerrence Wilkins / Craft
ComposerChris Davey / Craft
EditorAlex Young / Craft
Assistant ProducerToby Burden / Craft
Assistant EditorAshley Joiner / Craft
Assistant CameraMarti Guiver / Craft
Assistant CameraLuke Makepeace / Craft
Sound Design & MixMihai Meirosu / Craft
GradeSteffan Perry / Framstore
Online EditorSimon Hall / Craft
Covid SupervisorDavid Devine / Craft
IllustratorSon of Alan / Son of Alan
Global Integrated Marketing DirectorMichael Flatt / Xbox
Global Integrated Marketing LeadJack White / Xbox
General Manager Xbox Brand MarketingTaylor Smith / Xbox

This 2021 Clio Entertainment Gold winning entry titled 'Beyond Generations' was entered for Xbox by McCann London, London. The piece was submitted to the medium: Games: Original Content within the entry type: Games and the category: Other. It consists of 1 video and 1 image.