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Beyond Binary Code

AUCKLAND
2023
2023
Entrant Company
Colenso BBDO
Medium
Direct (Consumer Brand Health Initiative)
Category
Digital / Mobile
Advertiser Type
Mental Health
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Credits
BrandSpark, Auckland
Creative AgencyColenso BBDO, Auckland
Production CompanyFINCH, Auckland
BrandSpark, Auckland
Not for ProfitOutLine Aotearoa, Auckland
Production CompanyFINCH, Auckland
Post Production CompanyPerpectual Engineering, Auckland
Music/Sound CompanyBeatworms, Auckland
Sound Design CompanyLiquid Studios, Auckland
Chief Creative OfficerSimon Vicars / Colenso BBDO
Chief Creative OfficerSimon Vicars / Colenso BBDO
Chief Innovation OfficerMaria Devereux / Colenso BBDO
Group Executive Creative DirectorDan Wright / Colenso BBDO
Creative DirectorBeth O'Brien / Colenso BBDO
Creative DirectorThomas Darlow / Colenso BBDO
Creative DirectorHaylie Craig / Colenso BBDO
CopywriterErin Mattingly / Colenso BBDO
CopywriterBilly Worthington / Colenso BBDO
General ManagerLucy Grigg / Colenso BBDO
Senior Business DirectorRyan Butterfield / Colenso BBDO
Business ManagerJin Fellet / Colenso BBDO
Business ManagerElsi Gibbs / Colenso BBDO
Chief Strategy OfficerRob Campbell / Colenso BBDO
CX StrategistLizzie McCollum / Colenso BBDO
Senior Social Brand PartnerCaitlin Hayns / Spark
Brand Lead PartnerFrith Wilson-Hughes / Spark
Brand PartnerIngrid Bennie / Spark
Brand Domain Chapter LeadHannah Bay / Spark
Tribe Lead - Brand ExperienceSarah Williams / Spark
Corporate Relations PartnerBrooke Hurndell / Spark
Corporate Relations Lead PartnerCassie Arauzo / Spark
General ManagerClaire Black / OutLine Aotearoa
Communication & Events CoordinatorJames Malcom / Communication & Events Coordinator
Co-ChairAych McArdle / OutLine Aotearoa
Senior Digital ProducerElle Kiddie / Colenso BBDO
Senior Digital ProducerChris Domin / Colenso BBDO
UX StrategistIsabelle Hooper / Colenso BBDO
UX StrategistIsabelle Hooper / Colenso BBDO
UX StrategistDaniel Talbot / Colenso BBDO
UI DesignerJodie Heron / Colenso BBDO
Fullstack EngineerKyle Wetton / Colenso BBDO
Technical LeadAnna Markova / Colenso BBDO
Head of Technology & InnovationLogan Maire / Colenso BBDO
Senior DesignerHamish Steptoe / Colenso BBDO
Design InternStella Wilson / Colenso BBDO
Stills PhotographerLula Cucchiara / Colenso BBDO
RetoucherReks Kok / Colenso BBDO
Senior TV ProducerFern Holloway / Colenso BBDO
EditorCameron McColl / Colenso BBDO
EditorLuke Urquhart / Colenso BBDO
DirectorZia Mandviwalla / FINCH
Managing DirectorCorey Esse / FINCH
Production Company Executive Producer Bex Kelly / FINCH
ProducerDuncan Bernard / FINCH
DOPMarty Williams / Colenso BBDO
EditorJulian Currin / FINCH
Production DesignerNeville Stevenson / FINCH
ColouristPete Ritchie / Perceptual Engineering
Projections & OnlineJon Baxter / Perceptual Engineering
Music CompositionCam Ballantyne / Beatworms
Sound EngineerCraig Matuschka / Liquid Studios
ProducerLiquid Studios / Liquid Studios
ProducerTamara O’Neill / Liquid Studios

This 2023 Clio Health Silver winning entry titled 'Beyond Binary Code' was entered for Spark by Colenso BBDO, Auckland. The piece was submitted to the medium: Direct (Consumer Brand Health Initiative) within the entry type: Mental Health and the category: Digital / Mobile. It consists of 1 video and 11 images.

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