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Gout Disease Awareness

The Outside In Experiment: Electric Shock

NEW YORK
2023
2023
Entrant Company
AREA 23
Medium
Film (Pharmaceutical)
Category
31 Seconds to 60 Seconds
Advertiser Type
Direct-to-Professionals - Unbranded
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Items

Credits
Advertiser / BrandHorizon Therapeutics, Chicago
Advertising AgencyAREA 23, New York
Production CompanyRITMIKA, São Paulo
Chief Creative OfficerTim Hawkey / AREA 23, an IPG Health Company
Chief Marketing OfficerKeli Walbert / Horizon Therapeutics
EVP, Executive Creative DirectorJason Graff / AREA 23, an IPG Health Company
EVP, Group Creative DirectorDavid Adler / AREA 23, an IPG Health Company
EVP, Group Creative DirectorRenata Maia / AREA 23, an IPG Health Company
SVP, Creative DirectorDan Cohen / AREA 23, an IPG Health Company
SVP, Creative DirectorSteve Hennisch / AREA 23, an IPG Health Company
VP, Associate Creative DirectorSamantha Cheirif / AREA 23, an IPG Health Company
VP, Associate Creative DirectorDorothy Philippou / AREA 23, an IPG Health Company
Group Copy SupervisorBen Birdie / AREA 23, an IPG Health Company
Art DirectorChristian DeAbreu / AREA 23, an IPG Health Company
Group Art SupervisorEvan Schmidt / AREA 23, an IPG Health Company
EVP, Dir, Experience DesignFranklin Williams / AREA 23, an IPG Health Company
SVP, Director TechnologyBill Hanff / AREA 23, an IPG Health Company
VP, Associate Creative DirectorRonnie Caltabiano / AREA 23, an IPG Health Company
SVP, Management DirectorAmy Spence / AREA 23, an IPG Health Company
SVP, Group Management DirectorLacey Henry / AREA 23, an IPG Health Company
Composer and Sound DesignerHenrique Tanji / Ritmika
Dolby Atmox MixBeto Neves / Ritmika
Vice President, MarketingJulie Hernandez / Horizon Therapeutics
Vice President, MarketingMichael Nagro / Horizon Therapeutics

This 2023 Clio Health Shortlisted entry titled 'The Outside In Experiment: Electric Shock' was entered for Gout Disease Awareness by AREA 23, New York. The piece was submitted to the medium: Film (Pharmaceutical) within the entry type: Direct-to-Professionals - Unbranded and the category: 31 Seconds to 60 Seconds. It consists of 2 videos and 1 image.

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