SC Johnson / Raid

Human Bait

Entrant Company
Energy BBDO
Public Relations (Consumer Brand Health Initiative)
Public Affairs
Entry Type
Consumer Brand Health Initiative
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Agency NetworkBBDO
Holding CompanyOmnicom Group
Production CompanyFlare, Chicago
Advertiser BrandSC Johnson / Raid, Racine
Advertising AgencyEnergy BBDO, Chicago
Entrant CompanyEnergy BBDO, Chicago
Marketing and Global Communications TeamSC Johnson / SC Johnson
Chief Creative OfficerJosh Gross / Energy BBDO
Chief Creative OfficerPedro Perez / Energy BBDO
Executive Creative DirectorIoana Filip / Energy BBDO
Creative DirectorDane Canada / Energy BBDO
Creative DirectorZac Pritchard / Energy BBDO
Group Strategy DirectorMarissa Kelley / Energy BBDO
Strategy DirectorMike Razim / Energy BBDO
Global Account LeadAnne Dooley / Energy BBDO
Client Service DirectorTrent Buterbaugh / Energy BBDO
Group Account DirectorGrady Covington / Energy BBDO
Director of Unified Production SolutionsMatt Scoville / Energy BBDO
Associate Director, Project ManagementCaroline Helms / Energy BBDO

This 2022 Clio Health Silver winning entry titled 'Human Bait' was entered for SC Johnson / Raid by Energy BBDO, Chicago. The advertising agency is part of the agency network: BBDO and holding company: Omnicom Group. The piece was submitted to the medium: Public Relations (Consumer Brand Health Initiative) within the entry type: Consumer Brand Health Initiative and the category: Public Affairs. It consists of 1 image.