Clio Resources

Clio Music 2023:

Medium Types & Mediums

Medium Types: Music Marketing |  Use of Music in Advertising  |  Student

If you have any questions about medium types, please click the envelope icon below and send us a message.

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Music Marketing

Entries must be for the marketing or promotion of an artist, label, or music company/product/service. Or, for a brand’s integration of an artist, label, or music company/product/service in its effort to market its own product.

• Branded Entertainment & Content
• Creative Effectiveness
• Design
• Digital/Mobile
• Fan Engagement
• Experience/Activation
• Film & Video
• Film & Video Craft
• Innovation
• Integrated Campaign
• Partnerships & Collaborations
• Public Relations
• Social Good
• Social Media

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Use of Music in Advertising

Entries must highlight the creative use of music, music supervision or sonic branding. This includes brand advertising (audio or film commercials), or teasers/ trailers that promote television, theatrical or gaming content.

• Use of Music in Audio
• Use of Music in Film & Video
• Use of Music in Trailers/Teasers
• Music Supervision
• Sonic Branding

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Student

• Student Branded Entertainment & Content
• Student Design
• Student Digital/Mobile
• Student Experience/Activation
• Student Film/Video
• Student Innovation
• Student Social Media
• Student Use of Music

 

Eligibility - Student Medium Types
A student is defined as someone who is enrolled (full or part-time) in a recognized school program or an accredited college or university. The work submitted by a student must have been produced during their enrollment, and within the period of January 1, 2022 - November 30, 2023.