BURBANK, USA // Chris Spadaccini is an award-winning entertainment and sports marketing executive known for creating breakthrough campaigns, building iconic brands, and driving cultural conversation at scale. As Chief Marketing Officer of The CW, he is leading the network’s transformation into a modern broadcast and sports brand, overseeing marketing and brand strategy for a rapidly expanding live sports portfolio. Over the past three years, he has built the network’s sports marketing organization and helped establish The CW as a growing destination for live sports across broadcast and streaming platforms.

Previously, Chris spent more than 15 years at HBO, ultimately serving as Chief Marketing Officer of WarnerMedia Entertainment. During his tenure, he helped shape the HBO brand, led marketing for some of television’s most influential series—including Game of Thrones, Succession, and The Sopranos—and spearheaded digital marketing strategies behind the launches of HBO GO, HBO NOW, and HBO Max. His work has been recognized with Cannes Lions, Emmy, Clio, Webby, Effie, and One Show awards. He has also been named one of Business Insider’s “25 Most Innovative CMOs in the World” and one of The Hollywood Reporter’s “Top 25 Marketing Masterminds.”