SANTA MONICA, USA // A native Angeleno, Joyce is a Senior Director of Creative Marketing at the Lionsgate Motion Picture Group, where she oversees theatrical print campaigns for major releases including “Michael,” “The Hunger Games: Sunrise on the Reaping” and “The Ballad of Songbirds and Snakes,” and “Now You See Me: Now You Don’t.” With nearly two decades of experience in marketing and key art design, she has built a career shaping visually iconic campaigns across entertainment.

Joyce earned her BA in Communication Arts with a minor in International Studies from Boston College before returning to Los Angeles to begin her career in marketing. She started in production at Pulse Advertising before discovering her passion for key art design. She went on to become an Art Director at BLT Communications, where she spent 14 years working alongside the industry’s top Creative Directors on film, television, home entertainment and video games. With experience on both the agency and studio side, Joyce brings a unique creative and strategic perspective to campaign development. Outside of work, Joyce enjoys going on adventures with her husband and two daughters, fostering community by serving on the PA board, and playing Catan.