LOS ANGELES, USA // Kaitlyn Vowels is Senior Creative Director at Apple TV, where she leads AV creative marketing teams across scripted and unscripted series, original films, and brand campaigns. She has led award-winning campaigns for Severance, Killers of the Flower Moon, Monarch: Legacy of Monsters, Billie Eilish: The World’s A Little Blurry, and Cape Fear. She began her career at Paramount Pictures in theatrical marketing before joining Apple TV ahead of the service’s launch, helping build the creative organization as the platform grew into a global entertainment brand. Her work has been recognized with multiple Clio and Golden Trailer Awards, including Grand Clios for Severance and Killers of the Flower Moon. She believes great creative begins with the feeling it seeks to evoke.