BURBANK, USA // Laura Lovas is the Head of Brand Partnerships & Experiential at The Walt Disney Company, where she drives high-impact collaborations and immersive consumer experiences across one of the world’s most beloved entertainment portfolios. With more than two decades of experience spanning leadership roles at Disney, NBCUniversal and Sony Pictures, Laura has built a career at the intersection of storytelling, marketing, and brand strategy – connecting leading global brands with Disney’s iconic franchises to deliver award-winning work, inspire fandom, and spark cultural moments. From integrated co-branded campaigns to large-scale fan activations, her work drives audience engagement and affinity across Disney+, Hulu, ABC, Disney Kids & Family, Nat Geo, Freeform and Onyx Collective.