LOS ANGELES, USA // Sascha is a Senior Creative at Moonbug Entertainment, the studio behind blockbuster kids brands like CoComelon and Blippi. She leads development and direction for all promotional AV for Moonbug’s shows, from trailers to B2B sizzles and audio ads. A hands-on creative, she loves being involved in every stage of the process, from concepting and writing to directing talent on set and shaping the final story in the edit. A lifelong devotee of fandoms and pop culture, Sascha’s built a career around helping audiences fall in love with imaginary worlds. When she’s not directing talent or crafting campaigns, she’s likely wrangling her toddler, adding another book to an already overflowing TBR, or debating the finer points of fictional universes.