Gameday Fan Experience
Scott Cunningham
VP, Broadcasting & Fan Experience
Atlanta Braves
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Scott Cunningham

ATLANTA, USA // Scott Cunningham is a Live Event professional with 25+ years of Producing, Management and Consulting experience in Game Presentation at the Pro Sports level. His background is in Broadcast Sports Production where he produced the broadcasts for the Florida Marlins and the Miami Heat television networks as well as Miami Dolphin pre-season broadcasts and season long coach’s shows.

In 1998, Scott took his broadcast production experience to the “Team” side of Pro Sports as the Director of Game Presentation for the Florida Panthers Hockey Club and has been producing Live Events ever since. He currently serves in the front office of the Atlanta Braves as Vice President of Broadcasting & Fan Experience; responsible for revamping the clubs over-all Game Presentation & Fan Experience while leading their Promotions, Entertainment & Special Events, Audio & Video Production and Broadcasting departments.

Scott has worked International Events (Arab Olympics in Doha, Qatar) as a Venue Director and has consulted with teams (Manchester City Football Club of the Premier League) evaluating their game presentation and developing a systematic plan for improvement. In 2014, Scott was involved in the 3-year Design & Build of SunTrust Park at the Battery Atlanta where he was primarily responsible for the procurement, design & installation of the LED Video Boards, the Audio Sound System, the Control Room and Broadcast Cabling.

Scott has a knack for understanding the game flow from a game presentation perspective, regardless of the sport, and has the creative ability to infuse entertainment value elements that create and build atmosphere into that game flow. Scott has a special understanding of the control room environment and how to utilize existing pieces of equipment to achieve the desired effect in Game Presentation.

Scott has been married to his wife, Ligia, for 34 years and together they have two daughters, Sarah (31) and Emily (27).

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