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Anheuser-Busch InBev

The World Is Yours To Take

SAO PAULO || NEW YORK
2024
2024
Entrant Company
Wieden + Kennedy SP || Wieden + Kennedy NY
Medium
Integrated Campaign
Category
Brand and Artist Collaboration Integrated Campaign
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Items

Credits
Advertiser / BrandAnheuser-Busch Inc, New York
Advertising AgencyWieden + Kennedy SP, Sao Paulo
Advertising AgencyWieden + Kennedy NY, New York
Production CompanyUNTOLD STUDIOS, Los Angeles
Photography StudioCOLLECTIVE GALLERY, Atlanta
Sound Design CompanyWAVE STUDIOS, New York
Public Relations AgencyAllison + Partners, New York
Advertising AgencyWink, Amsterdam
Chief Creative OfficerFelipe Ribeiro / Wieden + Kennedy SP
Chief Creative OfficerScott Dungate / Wieden + Kennedy NY
Creative DirectorRafael Melo / Wieden + Kennedy NY
Creative DirectorRenan Molin / Wieden + Kennedy SP
Art DirectorGustavo Henrique / Wieden + Kennedy SP
Art DirectorAndriws Vilela / Wieden + Kennedy SP
CopywriterMatheus Sanches / Wieden + Kennedy SP
Executive ProducerDave Lambert / Wieden + Kennedy NY
SENIOR PRODUCERSally Brewin Reynolds / Wieden + Kennedy NY
GROUP ACCOUNT DIRECTORBrooke Stites / Wieden + Kennedy NY
ACCOUNT DIRECTORCourtney LeBlanc / Wieden + Kennedy NY
MANAGEMENT SUPERVISORMeredith Zambito / MANAGEMENT SUPERVISOR
Account ExecutiveSaporah Carter / Wieden + Kennedy NY
STRATEGY DIRECTORBruna Rodriguez / Wieden + Kennedy NY
COMMS DIRECTORZack Green / Wieden + Kennedy NY
PROJECT MANAGERRoberta Guzzardi / Wieden + Kennedy SP
BUSINESS AFFAIRS MANAGERKacey Kelley / Wieden + Kennedy NY
BUSINESS AFFAIRS MANAGERPaul Fitzgerald / Wieden + Kennedy NY
BROADCAST TRAFFIC DIRECTORSonia Bisono / Wieden + Kennedy NY
TRAFFIC MANAGERLaura Guerra / Wieden + Kennedy SP
FILM DIRECTORFILFURY / UNTOLD STUDIOS
CINEMATOGRAPHERJosh Saideman / UNTOLD STUDIOS
Executive ProducerLuke Colson / UNTOLD STUDIOS
HEAD OF PRODUCTIONMariel Sands / UNTOLD STUDIOS
ProducerSamuel Cornwell / UNTOLD STUDIOS
LINE PRODUCERKim Carey / UNTOLD STUDIOS
PhotographerCam Kirk / COLLECTIVE GALLERY
VIDEOGRAPHERCaleb Seales / COLLECTIVE GALLERY
EditorParker Wilson / UNTOLD STUDIOS
EditorPeter Leininger / UNTOLD STUDIOS
ColoristAubrey Woodiwiss / UNTOLD STUDIOS
Color AssistantGeorge Curran / UNTOLD STUDIOS
ANIMATORChristopher VanNordstrand / UNTOLD
DesignerBarbara Abbes / UNTOLD
DesignerElena Saenz de la Torre Loras / UNTOLD
MANAGING PARTNER/EPAaron Reynolds / WAVE STUDIOS NY
MANAGING PARTNER/EPVicky Ferraro / WAVE STUDIOS NY
SFX + MIXERIsaac Matus / WAVE STUDIOS NY
CO-FOUNDER/CREATIVE DIRECTORMichael Freeman / WAVE STUDIOS NY
ALT MIXCory Melious / WAVE STUDIOS NY
GLOBAL CHIEF MARKETING OFFICERMarcel Marcondes / Anheuser-Busch InBev
VP, GLOBAL BRANDSRichard Oppy / Anheuser-Busch InBev
VP, GLOBAL BUDWEISERTodd Allen / Anheuser-Busch InBev
GLOBAL MARKETING DIRECTORChad Lafeldt / Anheuser-Busch InBev
GLOBAL MARKETING DIRECTORJoca Oliveira / Anheuser-Busch InBev
GLOBAL MARKETING DIRECTORLia Bertoni / Anheuser-Busch InBev
GLOBAL MARKETING MANAGERMorgan Franklin / Anheuser-Busch InBev
Art DirectorLeandro Beraldo / Wieden + Kennedy SP
CopywriterRicardo Scarpa / Wieden + Kennedy SP
Creative LeadDavid de Bruijn / Wink
Creative LeadGijs van Willigen / Wink
Managing DirectorGwen Janssen / Wink
Global Account LeadMandy Kalajian / Wink
Executive ProducerAtilla Meijs / Wink
ProducerDorothy Bany / Wink
Styling/Title DesignTom de Regt / Wink

This 2024 Clio Music Bronze winning entry titled 'The World Is Yours To Take' was entered for Anheuser-Busch InBev by Wieden + Kennedy SP || Wieden + Kennedy NY, Sao Paulo || New York. It consists of 2 videos and 2 images.

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