Harley-Davidson

The Snow Hill Climb: Creating a new event at the Winter X Games

BOSTON

2018

Entrant Company: MullenLowe Mediahub
Medium: Events/Experiential
Entry Type: Product/Service

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Entrant Company	MullenLowe Mediahub, Boston
Advertiser	Harley-Davidson, Milwaukee
Advertiser	ESPN, New York
Advertising Agency	Wolfes LLC, Minneapolis
Group Media Director	Will Phipps / MullenLowe Mediahub
Associate Media Director	Allan Apjohn / MullenLowe Mediahub
Director of Integrated Investments	Carrie Drinkwater / MullenLowe Mediahub
Associate Director of Video Investments	Sarah Mandino / MullenLowe Mediahub
Associate Media Director	Dale Lee / MullenLowe Mediahub
Associate Media Director	Adam Telian / MullenLowe Mediahub
Sponsorship/Content/Multimedia Sales	Nick Adams / ESPN
Television Account Executive	Matt Slater / ESPN
SVP, creative	Danielle Carney / ESPN
Vice President, Multimedia Sales & X Games	Greg Rossi / ESPN
Director Global Brand Content	Scott Beck / Harley-Davidson
Manager Global Brand Content	Jina Amaro / Harley-Davidson
Motorsports Lead	Eric Jensen / Harley-Davidson
Senior Global Brand Analyst	Alexandra Lorbiecki / Harley-Davidson
Media Project Manager	Jamie Kober / Harley-Davidson
President	Jim Nelson / Wolfes LLC
Vice President	Heather Malenshek / Harley-Davidson

This 2018 Clio Sports Gold winning entry titled 'The Snow Hill Climb: Creating a new event at the Winter X Games' was entered for Harley-Davidson by MullenLowe Mediahub, Boston. The piece was submitted to the medium: Events/Experiential within the entry type: Product/Service. It consists of 1 video and 1 image.