Brahma

The Foamy Haircut

SAO PAULO

2022

Entrant Company: Africa
Medium: Fan Engagement
Category: Social Media
Entry Type: Product/Service

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Credits

Agency Network	DDB
Advertising Agency	Africa, Sao Paulo
Entrant Company	Africa, Sao Paulo
Production Company (additional)	Seiva, Sao Paulo
Post Production Company	Cajamanga Post, Sao Paulo
Music/Sound Company	Satelite Audio, Sao Paulo
Chief Creative Officer	Sergio Gordilho / Africa
ECD	Matías Menéndez / Africa
Creative Director	Marcelo Bruzzesi / Africa
Creative Director	Alexandre Giampaoli / Africa
Creative Director	Pedro Reis / Africa
Art Director	João Corazza / Africa
Copywriter	Bruno Reis / Africa
Copywriter	Júlia Malavazzi / Africa
Designer	Raphael Santos / Africa
Special Projects Creative Director	Juliana Leite / Africa
Special Projects team	Lica de Souza, Fernando Alonso, Isabela Levy, Thays Miranda, Caio Rodrigues, Theo Etlin / Africa
COO	Carolina Boccia / Africa
Account Services	Heloísa Pupim, Rafael Marques, Vivianne Santos, Amanda Maia, Luiza Lima / Africa
Media team	Aga Porada, Luciana Prado, Victor Berto, Caroline Richa, Samuel Teles, Amanda Santana, Bruno Gregorut / Africa
Strategy	Aldo Pini, Quentin Mahé, Mariana Crepaldi, John Oliveira / Africa
Agency Producers	Rodrigo Ferrari, Tais Olhiara, Ian Inglez, Patricia Gaglioni, Carmen Castillo, Vanessa Lima / Africa
Editor and Motion Designer	Carlos Sperancolo, Thiago de Oliveira Asturiano Jordao / Africa
CTO	Fábio Palma / Africa
Project Manager	Beatriz Stalchmidt Marques / Africa
Director/DOP	Camila Cornelsen / Seiva
Executive Director	Marcela Sutter / Seiva
Executive Production	Sami Smidi / Seiva
Musical Director	Roberto Coelho, Kito Siqueira e Hurso Ambrifi, Thiago Colli / Satelite Audio
Approved by	Gustavo de Castro, Cínthia Klumpp Magalhães, Mariana Santos, Marina Raats / Ambev

This 2022 Clio Sports Gold winning entry titled 'The Foamy Haircut' was entered for Brahma by Africa, Sao Paulo. The advertising agency is part of the agency network: DDB. The piece was submitted to the medium: Fan Engagement within the entry type: Product/Service and the category: Social Media. It consists of 1 video and 10 images.