Amstel Light

Wife's Friends

Campaign: In the Rough

MINNEAPOLIS

2021

Entrant Company: Carmichael Lynch
Medium: Film
Category: 31 seconds to 60 seconds
Entry Type: Product/Service

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Video

Items

Credits

Advertiser Brand	Heineken / Amstel Light, White Plains
Advertising Agency	Carmichael Lynch, Minneapolis
Entrant Company	Carmichael Lynch, Minneapolis
Production Company (additional)	Anonymous Content, Los Angeles
Post Production Company	Cut+Run, Los Angeles
Music/Sound Company	Grey Ghost, Minneapolis
Chief Creative Officer	Marty Senn / Carmichael Lynch
Executive Creative Director	Josh Leutz / Carmichael Lynch
Senior Writer	Chris Vandersall / Carmichael Lynch
Senior Art Director	Samantha Perry / Carmichael Lynch
Senior Designer	Andrew Wetzel / Carmichael Lynch
Head of Production	Orlee Tatarka / Carmichael Lynch
Senior Content Producer	Henni Iwarsson / Carmichael Lynch
Business Manager	Vicki Oachs / Carmichael Lynch
Managing Director, Account Management	Jennifer Corrigan / Carmichael Lynch
Account Executive	Brad Wellman / Carmichael Lynch
Project Manager	Lisa Brody / Carmichael Lynch
Chief Strategy Officer	Lachlan Badenoch / Carmichael Lynch
Director	Max Sherman / Anonymous Content
Managing Director	Eric Stern / Carmichael Lynch
Executive Producer	Lori Stonebraker / Anonymous Content
Line Producer	Laura Miller / Anonymous Content
Director of Photography	Alexis Zabe / Anonymous Content
Editor	Pete Koob / Cut+Run
Assistant Editor	Stefan Manz / Cut+Run
Executive Producer	Deanne Mehling / Cut+Run
Producer	Jess Mora / Cut+Run

This 2021 Clio Sports Silver winning entry titled 'Wife's Friends' was entered for Amstel Light by Carmichael Lynch, Minneapolis. The piece was submitted to the medium: Film within the entry type: Product/Service and the category: 31 seconds to 60 seconds. It consists of 1 video and 1 image. This piece is part of a campaign called 'In the Rough' that consists of 3 elements.